How to create a segment in Mailchimp

Nithil Shanmugam
Nithil Shanmugam·
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Overview:

Enhance your email marketing strategy with Mailchimp by mastering the creation of segments. Tailor your campaigns effectively by organizing your audience into targeted segments based on specific criteria. This guide offers a straightforward process to create and utilize segments, ensuring your messages reach the right people at the right time. Improve efficiency and clarity in your email marketing endeavors with Mailchimp's segment creation tools.

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1. Begin by clicking on the Create option.

1 Click on "Create"

2. Next, choose the option marked as Segments.

2 Click on "Segments"

3. Now, select the option labeled Create segment.

3 Click on "Create segment"

4. Add the appropriate filters for accurate sorting.

4 Click here

5. Click on the button saying Review segment.

5 Click on "Review segment"

6. Proceed to give your segment a unique name.

6 Click here

7. After naming, once again click on Review segment.

7 Click on "Review segment"

8. Finally, to complete the process, click on Use segment.

8 Click on "Use segment"

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Nithil Shanmugam

Nithil Shanmugam

Nithil is a startup-obsessed operator focused on growth, sales and marketing. He's passionate about wearing different hats across startups to deliver real value.

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