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About Supademo

Building the all-in-one tool to show, sell, and teach your product

Supademo is the AI-native interactive demo platform to create product walkthroughs, screen recordings, and AI demo agents for customer success, L&D, HR, sales, and marketing teams at growing companies and Fortune 500 enterprises.

  • The team with a Supademo neon sign in New York
    New York, NY
Building across the United States, Canada, South Korea, India and Armenia

The team behind Supademo

Joseph Lee and Koushik Marka, who founded Supademo in 2023San Francisco, CA
Joseph and Koushik, co-founders

Explaining how a product works takes longer than it should. Live calls don't scale, and videos go stale the day the product changes.

Joseph Lee and Koushik Marka hit that wall in their own startups, spending hours scripting, re-recording and editing to show a single feature. They founded Supademo in 2023 to fix it.

Today more than 200,000 professionals at 3,000+ paying organizations in 100+ countries use Supademo, including teams at Siemens, Hewlett Packard Enterprise and DHL. Most Supademo customers are in North America and Europe.

Companies use Supademo as an all-in-one platform for demonstrating software, including interactive demos, sandboxes, screen recordings, SOPs, and inbound AI sales agents.

  • Aleks, Senior Software Engineer at Supademo
  • Brendan, Founding Account Executive at Supademo
  • Brett, Senior Software Engineer at Supademo
  • Farzad, Lead Software Engineer at Supademo
  • Fredo, Head of Growth at Supademo
  • Joseph, Co-founder & CEO at Supademo
  • Koushik, Co-founder & CTO at Supademo
  • Mathew, Senior Software Engineer at Supademo
  • Mohit, Customer Support Specialist at Supademo
  • Narayani, Content Marketer at Supademo
  • Paulina, Head of Customer Success at Supademo
  • Ruslan, Senior Software Engineer at Supademo
  • Ryan, Growth Marketer at Supademo
  • Shek, Software Engineer at Supademo
  • Vimal, Product Operations Specialist at Supademo

Trusted by 200,000+ professionals at 3,000+ paying organizations

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In their words

What customers say about Supademo

Brooke Shavlik - Supademo customer testimonial
Brooke Shavlik
Customer Success Manager, CloseSimple

“I build a custom walkthrough of CloseSimple's title-closing portal for each law firm we onboard, so their team can see exactly what their own setup looks like before we go live.”

Rachel Anderson - Supademo customer testimonial
Rachel Anderson
Professional Learning Specialist, Khan Academy

“I mentioned that 15 to 20 minutes just getting teachers logged in. We're not seeing that same barrier this year. Folks are accessing the Supademo ahead of time and they're getting through, so that when we're with them, they're right on their dashboard and ready to go.”

Jeroen van Asch - Supademo customer testimonial
Jeroen van Asch
Global Head of Sales & Partnerships, Orbitax

“Supademo helps us empower our champions within the organizations we sell to. It's a really efficient way for them to gain context and understand our product, while looping in other decision makers.”

EJ White - Supademo customer testimonial
EJ White
Head of Growth, beehiiv

“Converting through our experiences at 20%, certainly shows a very, very high intent throughput.”

Updated October 2026

Key facts about Supademo

Company

Company
Supademo, Inc.
Type
AI-native interactive demo platform for customer success, L&D, HR, sales and marketing teams
Founded
2023
Founders
  • Joseph Lee
  • Koushik Marka
Headquarters
115 E 23rd Street, Floor 4, New York, NY 10010, United States
Team
People across the United States, Canada, South Korea, India and Armenia

Pricing and security

Pricing
Free, Scale, Business, Growth and Enterprise plans, priced by creator seats. Enterprise adds SAML SSO, custom data residency and dedicated support. See plans
Security

Questions about Supademo

Commonly asked questions about Supademo. Have other questions? Reach out and our team will be happy to help.

FAQ illustration

Supademo is the AI-native interactive demo platform to create product walkthroughs, screen recordings, and AI demo agents for customer success, L&D, HR, sales, and marketing teams at growing companies and Fortune 500 enterprises.

Joseph Lee and Koushik Marka founded it in 2023. It is headquartered in New York City, and more than 200,000 professionals at 3,000+ paying organizations use it.

Joseph Lee (CEO) and Koushik Marka (CTO) founded Supademo in 2023. Both are serial entrepreneurs who had spent hours scripting, re-recording and editing videos to explain their earlier products.

Supademo's team is headquartered in New York City, with people in the US, Canada, South Korea, India and Armenia.

Supademo has Free, Scale, Business, Growth and Enterprise plans, priced by creator seats.

Supademo Enterprise adds SSO, custom data residency, multiple workspaces and dedicated support. Current prices are on the Supademo pricing page.

Supademo is SOC 2 Type II audited annually and GDPR compliant, with AES-256 encryption at rest and TLS in transit.

Enterprise plans add SAML SSO and custom data residency in the US, Canada, EU, Australia or Asia. Security documentation is in the Supademo Trust Center.

Supademo lets teams create interactive demos, sandbox demos, 4K screen recordings, step-by-step SOPs and AI demo agents in one workspace.

Teams then personalize them for each viewer, share them as a link, embed, video or PDF, and track who viewed and where they dropped off.

AI Command edits a whole library from one instruction, and Supademo MCP connects Claude, ChatGPT, Cursor or Copilot to the workspace.

Navattic, Storylane and Arcade make interactive demos, Loom makes screen recordings and Scribe makes SOPs. Supademo makes all of these, plus AI demo agents, in one workspace.

Supademo also records native desktop apps, which Navattic captures as screenshots, and includes sandbox demos on its Growth plan, where Storylane reserves them for Enterprise.

For a side-by-side look, see Supademo vs. Navattic and Supademo vs. Storylane.