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Solution Selling vs Product Selling: Which is the Right Approach?
Read the breakdown we’ve put together on solution selling vs product selling, their pros and cons & real-world applications to close with intent.
Build a Sales Prospecting Plan That Triples Sales + Free Prospecting Plan Template
Every sale starts with a problem. If a problem doesn’t exist, there is no sale—
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22 Lead Magnet Examples That Attract and Convert
We’re not just giving you a laundry list of tired ideas. We’ve rounded up 22 battle-tested lead magnet examples you can rip, remix, or launch.
Channel Enablement: Building Strong Partnerships That Work
Read what channel enablement means, why it matters for your business & how enabling your partners can help you grow faster & reach new markets.
Guide on Demo Agenda - Examples, Templates, Tips
Create demo agendas that impress prospects and close more deals. Check out ready-to-use demo agenda templates and timing tips.
How to Craft an Effective Demo Script (with Templates)
Get a step-by-step guide on crafting demo scripts with examples and easy-to-use templates. Start creating demo scripts that actually work.
Proof of Concept (PoC) vs. Proof of Value (PoV) - What's the Difference
Enterprise sales can feel like a marathon of meetings, stakeholders, and stalled decisions. And when teams
What is a Demo Engineer, and Why Is It Important?
In B2B SaaS, the product is the pitch, and buyers increasingly want to experience it on
The Ultimate Guide to Virtual Sales in 2025
In 2023, B2B online sales grew by 10%, reaching $3.36 trillion. This shows more businesses
Presales Enablement 101: Everything You Need To Know
Your sales team is doing its thing—booking meetings, running discovery calls, pushing deals forward. But
Ultimate Guide to Software Demo Presentations (2025)
You’ve worked tirelessly to nurture a prospect, and the moment of truth has finally arrived
10 Best Customer Success Certification Courses
It's 2025. Today, customer-centricity is more than just a trend; it's a necessity. To put this
Product Education 101: Set Customers Up for Success From Day One
If you think product education starts once users log into your apps, you're leaving money on
What is a Demo Engineer, and Why Is It Important?
In B2B SaaS, the product is the pitch, and buyers increasingly want to experience it on
How to Choose an Interactive Product Demo Software
Are you struggling to get people excited about your products? Want to see more deals closing
How to Create Interactive User Guides for SaaS Onboarding
Discover the ultimate guide to creating interactive user guides for SaaS onboarding. We'll discuss benefits, types, steps, and recommendations.
How to Create User Guides in 2025 (Best Practices, Template & Examples)
Learn how to create user guides that—actually—help users learn and use your product better. See examples of user guides from other companies for ideas.
How to Build a Customer Experience (CX) Strategy
Let's be honest - customers today expect more than just a good product. They want smooth
Product Adoption vs Engagement Metrics: What’s the Difference and How To Improve Both?
You can have the most innovative product, but if people don't use it, it might as
The Ultimate Guide to Customer Retention Marketing
Every business wants new customers. But what about the ones you already have? Customer retention marketing
Introducing Supademo's Learning Academy
We're ecstatic to announce the launch of our new Learning Academy, an evolving, evergreen resource to
Unlock Customer Loyalty with Effective Customer Onboarding
High signups are meaningless if customers don't stick around to realize your product's value and eventually
What is a Product Demonstration - Types, Benefits, Tips
Product demonstrations are the heartbeat of SaaS sales. They bridge the gap between product features and
Solution Selling vs Product Selling: Which is the Right Approach?
Read the breakdown we’ve put together on solution selling vs product selling, their pros and cons & real-world applications to close with intent.
Channel Enablement: Building Strong Partnerships That Work
Read what channel enablement means, why it matters for your business & how enabling your partners can help you grow faster & reach new markets.
How to Build Amazing In-App Tutorials (+ Examples & Tips)
If I handed you a paper map and asked you to find your way, you might
How to Create a Great Product Marketing Video? (+ Examples & Tips)
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Learn from the Best: 20 SaaS Product Demo Videos That Convert
Static text and UI screenshots can only go so far—they don’t address buyer doubts
The Ultimate Shopify App Store Optimization Checklist: Boost Your App's Visibility and Downloads
With over 6,000 Shopify apps competing for attention, having a great product is just the
The Ultimate SaaS Product Demo Video Guide - Benefits, Tips, Examples
According to Content Marketing Institute, 96% of B2B companies plan to use video product demos in
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How to Build a Customer Experience (CX) Strategy
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You can have the most innovative product, but if people don't use it, it might as
What is SaaS Marketing Strategy? The Ultimate Guide
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ABM Examples: Winning Strategies from 5 of The Top B2B Brands
B2B selling has become increasingly complex. Marketing teams chase promising leads but lack real buying intent,
Trending Analytics and Lead Search, Export to PDF, and Workspace Filters
1. Analytics updates Trending Supademos and Showcases on the homepage You’ll now see a “Trending
Windows App Improvements, Audio on Chapters, UI/UX Upgrades
Missed our last few product updates? 1. Supademo Launch Week: Day 1, Day 2, Day 3,
Launch Week Day 5: Native Forms on Supademo
🍻Today is Day 5 of Launch Week, where we're launching a major feature every single day.
Launch Week Day 4: Windows App Beta Release
🍻Today is Day 4 of Launch Week, where we're launching a major feature every single day.
Launch Week Day 3: 9 Delightful Design Improvements
At Supademo, we’ve heard you loud and clear: the little details matter. So we dug
Launch Week Day 2: Translations Hub
🍻Today is Day 2 of Launch Week, where we're launching a major feature every single day.
Launch Week Day 1: HTML Interactive Demos
🍻Welcome to Supademo's March 2025 Launch Week! During Launch Week, we'll be announcing a host of
Record Steps within Supademo, Enhanced Editor, Autoplay for HTML
✨Missed our last few product updates? Some highlights: 1. [BETA] HTML Interactive Demos 2. Public Folder
HTML Interactive Demos: Record, Edit, and Share High-Fidelity Product Demos
We're excited to release HTML recording and editing capabilities on Supademo –which help you create exact
Public Folder Sharing and Custom Transition Delays
✨Missed our last product update? Some highlights: 1. Background Music 2. Enterprise Invite Improvements 3. Platform
Background Music, Enterprise Invites, Auto-Branding
✨Missed our last product update? Some highlights: 1. Track Sessions & Viewer IP Data 2. Subtitles & Closed
Sessions & Viewer IP Data, Closed Captions, Customizable Watermark and More
✨Missed our last product update? Here were the highlights: 1. Track Unique Clicks & Conversions in Analytics