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Unleashing the Power of Demo Software: Elevate Your B2B Sales Presentations to Win More Deals
The importance of demo software in B2B sales presentations In the fast-paced world of B2B sales,

Updated Showcase Embeds, Multi-Delete, Default CTAs and More
Missed a product update? See all updates here. Multi-Delete on Edit Page Creators can now delete

How to view past sprints on Jira Software
Why should you past sprints on Jira? Sometimes, there is a need to find tickets, stories,
Revenue Strategy: 10 Proven Strategies for Sustainable Growth
A well-crafted revenue strategy is the cornerstone of this endeavor. It not only helps you generate
The Ultimate Guide to Creating a Sales Process
In the world of sales, having a well-defined and efficient sales process is essential for achieving
What are 7 stages of sales cycle
In the world of sales, understanding and effectively navigating the sales cycle is essential to closing
How to calculate and reduce your churn rate
Introduction Customer retention is always a top priority. A key metric in this endeavor is the
How to Prevent Customer Attrition & Build Brand Loyalty
In today's fast-paced business world, customer loyalty is a valuable asset. It's more cost-effective to retain

How to Design an Effective Product Onboarding Experience
Effective product onboarding and walkthroughs are critical components of the sales, customer success, and marketing functions
Best Practices for Leveraging AI within SaaS Products
As a repeat founder who’s hungry for growth and learning, I’ve always been fascinated

Simple and Elegant SaaS Support with Fernand and Supademo
What is Fernand? Founded by serial founders Antoine and Cyril , Fernand is an elegant customer support

How to calculate and improve customer retention rate
Importance of Customer Retention Rate Before diving into the how-tos, let's take a moment to understand

How to Build a Sales Tech Stack: Complete 2025 Guide
Sales software industry is massive and confusing. G2 has over 4,500 tools under the sales

Enterprise Sales Software: Our Top 15 Picks of 2025
Need better tools for Enterprise sales? Check out the top 15 enterprise sales software that help close complex and high-value B2B deals faster.

Demo Follow-up Email Guide: Templates and Tips to Close the Deal
After a product demo, your prospect understands who you are, what your product does, and how

Solution Selling vs Product Selling: Which is the Right Approach?
Read the breakdown we’ve put together on solution selling vs product selling, their pros and cons & real-world applications to close with intent.

The Reverse Demo Guide: Benefits, Steps, And Best Practices
Learn how reverse demos work, along with their key benefits. Get effective steps to run them well, and find out when they work best.

Build a Sales Prospecting Plan That Triples Sales + Free Prospecting Plan Template
Every sale starts with a problem. If a problem doesn’t exist, there is no sale—

The Complete Guide to B2B Inside Sales (With Frameworks + Tools)
B2B sales has come a long way. While field visits and in-person meetings still matter, the

22 Lead Magnet Examples That Attract and Convert
We’re not just giving you a laundry list of tired ideas. We’ve rounded up 22 battle-tested lead magnet examples you can rip, remix, or launch.

Channel Enablement: Building Strong Partnerships That Work
Read what channel enablement means, why it matters for your business & how enabling your partners can help you grow faster & reach new markets.

Guide on Demo Agenda - Examples, Templates, Tips
Create demo agendas that impress prospects and close more deals. Check out ready-to-use demo agenda templates and timing tips.

How to Craft an Effective Demo Script (with Templates)
Get a step-by-step guide on crafting demo scripts with examples and easy-to-use templates. Start creating demo scripts that actually work.

Proof of Concept (PoC) vs. Proof of Value (PoV) - What's the Difference
Enterprise sales can feel like a marathon of meetings, stakeholders, and stalled decisions. And when teams

Customer Success Enablement Guide (+Examples)
Learn what customer success enablement is, why it matters for SaaS companies. See examples, benefits, and step-by-step setup guide.

10 Best Customer Success Certification Courses
It's 2025. Today, customer-centricity is more than just a trend; it's a necessity. To put this

Product Education 101: Set Customers Up for Success From Day One
If you think product education starts once users log into your apps, you're leaving money on

What is a Demo Engineer, and Why Is It Important?
In B2B SaaS, the product is the pitch, and buyers increasingly want to experience it on

How to Choose an Interactive Product Demo Software
Are you struggling to get people excited about your products? Want to see more deals closing

How to Create Interactive User Guides for SaaS Onboarding
Discover the ultimate guide to creating interactive user guides for SaaS onboarding. We'll discuss benefits, types, steps, and recommendations.

How to Create User Guides in 2025 (Best Practices, Template & Examples)
Learn how to create user guides that—actually—help users learn and use your product better. See examples of user guides from other companies for ideas.

How to Build a Customer Experience (CX) Strategy
Let's be honest - customers today expect more than just a good product. They want smooth

Product Adoption vs Engagement Metrics: What’s the Difference and How To Improve Both?
You can have the most innovative product, but if people don't use it, it might as

The Ultimate Guide to Customer Retention Marketing
Every business wants new customers. But what about the ones you already have? Customer retention marketing

Introducing Supademo's Learning Academy
We're ecstatic to announce the launch of our new Learning Academy, an evolving, evergreen resource to

Unlock Customer Loyalty with Effective Customer Onboarding
High signups are meaningless if customers don't stick around to realize your product's value and eventually

Solution Selling vs Product Selling: Which is the Right Approach?
Read the breakdown we’ve put together on solution selling vs product selling, their pros and cons & real-world applications to close with intent.

Channel Enablement: Building Strong Partnerships That Work
Read what channel enablement means, why it matters for your business & how enabling your partners can help you grow faster & reach new markets.

How to Build Amazing In-App Tutorials (+ Examples & Tips)
If I handed you a paper map and asked you to find your way, you might

How to Create a Great Product Marketing Video? (+ Examples & Tips)
I analyzed over 50 SaaS companies' homepages, YouTube channels, and social profiles. I found it all—

Learn from the Best: 20 SaaS Product Demo Videos That Convert
Static text and UI screenshots can only go so far—they don’t address buyer doubts

The Ultimate Shopify App Store Optimization Checklist: Boost Your App's Visibility and Downloads
With over 6,000 Shopify apps competing for attention, having a great product is just the

The Ultimate SaaS Product Demo Video Guide - Benefits, Tips, Examples
According to Content Marketing Institute, 96% of B2B companies plan to use video product demos in

How to Choose an Interactive Product Demo Software
Are you struggling to get people excited about your products? Want to see more deals closing

How to Build a Customer Experience (CX) Strategy
Let's be honest - customers today expect more than just a good product. They want smooth

Product Adoption vs Engagement Metrics: What’s the Difference and How To Improve Both?
You can have the most innovative product, but if people don't use it, it might as

What is SaaS Marketing Strategy? The Ultimate Guide
SaaS marketing can be tricky. But don't worry, we've got your back. In this guide, we'll

ABM Examples: Winning Strategies from 5 of The Top B2B Brands
B2B selling has become increasingly complex. Marketing teams chase promising leads but lack real buying intent,

Trending Analytics and Lead Search, Export to PDF, and Workspace Filters
1. Analytics updates Trending Supademos and Showcases on the homepage You’ll now see a “Trending

Windows App Improvements, Audio on Chapters, UI/UX Upgrades
Missed our last few product updates? 1. Supademo Launch Week: Day 1, Day 2, Day 3,

Launch Week Day 5: Native Forms on Supademo
🍻Today is Day 5 of Launch Week, where we're launching a major feature every single day.

Launch Week Day 4: Windows App Beta Release
🍻Today is Day 4 of Launch Week, where we're launching a major feature every single day.

Launch Week Day 3: 9 Delightful Design Improvements
At Supademo, we’ve heard you loud and clear: the little details matter. So we dug

Launch Week Day 2: Translations Hub
🍻Today is Day 2 of Launch Week, where we're launching a major feature every single day.

Launch Week Day 1: HTML Interactive Demos
🍻Welcome to Supademo's March 2025 Launch Week! During Launch Week, we'll be announcing a host of

Record Steps within Supademo, Enhanced Editor, Autoplay for HTML
✨Missed our last few product updates? Some highlights: 1. [BETA] HTML Interactive Demos 2. Public Folder

HTML Interactive Demos: Record, Edit, and Share High-Fidelity Product Demos
We're excited to release HTML recording and editing capabilities on Supademo –which help you create exact

Public Folder Sharing and Custom Transition Delays
✨Missed our last product update? Some highlights: 1. Background Music 2. Enterprise Invite Improvements 3. Platform

Background Music, Enterprise Invites, Auto-Branding
✨Missed our last product update? Some highlights: 1. Track Sessions & Viewer IP Data 2. Subtitles & Closed

Sessions & Viewer IP Data, Closed Captions, Customizable Watermark and More
✨Missed our last product update? Here were the highlights: 1. Track Unique Clicks & Conversions in Analytics