Ever clicked through a product tour that felt as thrilling as reading terms and conditions? We’ve all been there. A clunky, uninspiring onboarding experience can turn an excited new user into a ghost faster than you can say "product adoption”.

That’s where Chameleon comes in—helping companies build in-app experiences, walkthroughs, and announcements that engage users. But here’s the thing: Chameleon isn’t a perfect fit for everyone. Some teams gravitate toward a alternative to Chameleon as they find it too complex, too pricey, or missing key features they need for their workflow.

If you’re looking for a Chameleon alternative that perfectly suits your business—whether for AI-powered interactive demos, smooth onboarding, or enhanced analytics—you’ve come to the right place.

Let’s break down the best Chameleon alternatives & competitors in 2025 and help you find the one that makes your users actually pay attention.

TL;DR

What is Chameleon?

Chameleon is a user engagement and product adoption platform designed to help SaaS companies create in-app experiences for their users. It allows teams to build interactive product tours, tooltips, banners, surveys, and launchers—all without requiring extensive developer support.

Businesses use Chameleon to guide new users, introduce features, and collect valuable user feedback.

Why do customers look for Chameleon alternatives? (with proof)

While Chameleon is a widely used product adoption and user engagement tool, some users actively seek alternatives due to its limitations. Here are the key reasons why customers consider switching to a competitor:

Reason 1: Learning curve and setup complexity

Chameleon is often praised for its no-code capabilities, but several users have noted that the initial setup requires more effort than expected. Ensuring messages appear in the right locations, configuring filters properly, and troubleshooting formatting inconsistencies can slow down implementation.

Additionally, users suggest working with UX and engineering teams to define rules for launching campaigns, as Chameleon’s built-in previewing isn’t always reliable.

For businesses looking for a plug-and-play solution, these challenges may prompt them to explore alternatives that offer a smoother onboarding experience.

Reason 2: Bugs and UI inconsistencies

A common theme among reviews is that Chameleon has bugs that disrupt workflows, requiring workarounds or additional troubleshooting.

For fast-moving teams that need a stable and reliable platform, these minor glitches can add unnecessary friction to their workflow.

Reason 3: Analytics and integration limitations

Although Chameleon supports integrations with tools like Amplitude and Salesforce, users report that some integrations don’t work as seamlessly as expected.

For businesses that need a fully integrated experience, these constraints may lead them to look for alternatives with more seamless data-sharing capabilities.

While Chameleon is a strong platform for user onboarding and in-app guidance, its complexity, bugs and limited analytics can be a deal breaker. So, let's now take a look at the best Chameleon alternatives:

What are the best Chameleon alternatives in 2025?

1. Supademo

Supademo is an interactive demo and tutorial builder that helps businesses create engaging, clickable product walkthroughs with minimal effort. Used by over 60,000 professionals, it is one of the best alternatives to Chameleon, thanks to its flexibility, ease of use, and affordable pricing.

What are Supademo’s key features?

Multiple ways to create interactive tutorials

Unlike the other Chameleon alternatives, Supademo provides four flexible ways to build interactive guides:

• Record directly from a webpage with the Chrome extension: Capture your screen as you navigate a web-based application, automatically converting actions into an interactive step-by-step guide.

• Record desktop applications, mobile emulators, and code editors: Unlike many competitors, Supademo allows users to create product walkthroughs for software outside the browser, making it ideal for desktop applications, IDEs, and complex enterprise tools.
• Upload images or videos and convert them into an interactive walkthrough: Supademo transforms static screenshots and recorded videos into an engaging interactive demo, allowing users to click through the guide instead of passively watching a video.
• HTML demo recording for pixel-perfect accuracy: Unlike traditional screen recordings, Supademo captures the entire HTML and CSS of your application, preserving interactive elements, hover states, and animations for a true-to-life product experience.

Easy-to-use editor

Supademo’s tutorial editor is designed for speed and simplicity, allowing users to fine-tune demos without starting over. The interface puts all editing options in one place, ensuring a smooth workflow.

With the drag-and-drop editor, you can:
✅ Reposition hotspots anywhere on the screen to correct or refine guidance.
✅ Blur sensitive information to maintain privacy in product demos.
✅ Zoom and pan to draw attention to important areas.
✅ Duplicate steps if you missed a key action—no need to re-record from scratch.

This makes editing tutorials effortless, saving hours that would otherwise be spent re-recording product walkthroughs.

In-app interactive product walkthroughs & onboarding

Supademo’s in-app overlay feature enables teams to seamlessly integrate interactive guides within their platforms, ensuring users receive timely and relevant assistance.

From onboarding and feature adoption to customer support, these guided product tours provide a step-by-step walkthrough, reducing dependence on external help centers or documentation.

Companies can control when and how these tours appear using click events, JavaScript triggers, or scheduled interactions, allowing for precise customization.

For SaaS businesses, this eliminates the need to redirect users to external videos or knowledge bases—keeping engagement high and ensuring that learning happens directly inside the product.

Multi-demo showcases for organized user journeys

Sending multiple demo links can be overwhelming for prospects and customers. Supademo’s multi-demo showcases solve this by grouping multiple tutorials into a single, structured guide.

Use cases for multi-demo showcases:

• Embed a product tour on a landing page to boost conversions.
• Create structured onboarding guides to help new users navigate your software.
• Train internal teams with step-by-step tutorials.
• Showcase products at trade shows and sales demos.
• Share tutorials as post-demo sales collateral.

Each showcase comes with a dedicated analytics dashboard to track completion rates, views, and engagement, making it easy to optimize for better results.

AI-powered enhancements for faster demo creation

Supademo AI automates tedious tasks, helping you create polished, professional demos faster:

• AI Text Annotations: Improves step descriptions automatically, making instructions clearer.
• AI Voiceovers: Converts text into natural-sounding voiceovers using OpenAI and ElevenLabs, available in multiple tones and languages.
• AI Demo Translation: Instantly translates tutorial text (titles, chapters, CTA text, hotspots) into 15+ languages, making it easy to serve a global audience.

What is Supademo’s pricing?

What are Supademo’s pros & cons?

✅ Automatically captures screens and highlights important areas with built-in interactive hotspots.

✅ Multiple export options—share demos as PDFs, embeds, or MP4 videos.

✅ HTML-based recording enables pixel-perfect, interactive demos.

❌ SOP views are only available after exporting.

Why should you choose Supademo over Chameleon?

Let's compare Supademo with Chameleon to find which one is better:

Both Supademo and Chameleon offer powerful features, but the best choice depends on your specific needs:

Choose Supademo if you need an affordable, user-friendly demo creation tool with no-code editing, AI-powered features, and extensive customization options. It’s ideal for sales, customer success, and marketing teams looking to quickly create and share interactive product walkthroughs.

If you prioritize ease of use, AI automation, and cost-effective demo creation, Supademo is the better choice. If deep user segmentation and behavioral analytics are your top priorities, Chameleon is a strong contender.

Why is Supademo is a better alternative to Chameleon?

Supademo simplifies demo creation with no-code, AI-powered tools

Creating interactive demos in Chameleon requires extensive setup—users must configure in-app experiences manually, define segmentation rules, and integrate behavioral triggers before launching a product tour.

While this level of control is beneficial for product-led growth teams, it can be overwhelming for sales and customer success professionals who need to create demos quickly.

Supademo, in contrast, offers a straightforward, no-code solution that allows users to record their screen, highlight key interactions, and instantly convert them into an interactive walkthrough. With Supademo, teams can produce polished, AI-enhanced demos in minutes—without developer involvement.

The AI-powered voiceovers, text annotations, and auto-translation features further streamline the process, making it easier to deliver personalized, multilingual experiences at scale.

More flexibility in demo presentation and branding

While Chameleon allows for some customization, its in-app guidance tools often feel constrained within predefined UI patterns. Users looking for fully branded, interactive demos may find Chameleon’s options limiting.

Supademo offers complete creative freedom—from full branding control to dynamic zoom, hotspots, and interactive annotations. Users can customize every step of the demo, ensuring a seamless brand experience across different customer touchpoints.

For example, Supademo’s Showcases feature lets users bundle multiple product walkthroughs into a single, structured guide. This makes it easy to create custom onboarding flows, sales presentations, and feature tours, all without complex configurations.

Supademo provides more value at a lower cost

One of the most significant downsides of Chameleon is its pricing structure. Since many essential features are locked behind enterprise plans, smaller teams often struggle to access the tools they need without committing to a high-cost contract.

Supademo offers a more affordable and transparent pricing model. Users can start with a free plan and gradually scale up as needed—without being forced into expensive enterprise tiers just to unlock analytics, branding, or AI-driven enhancements.

This makes Supademo a better choice for growing companies and businesses that want a higher ROI without breaking the bank.

2. Userpilot

Userpilot is a powerful product adoption and user onboarding platform that helps SaaS businesses drive engagement, improve feature adoption, and boost user retention. With its no-code approach, teams can create interactive onboarding flows, in-app messaging, and behavioral triggers—all without developer support.

What are Userpilot’s key features?

• Contextual tooltips and modals: Deliver personalized guidance with pop-ups, slide-outs, and tooltips that trigger at the right moment.
• In-app behavior-based messaging: Send real-time, targeted messages based on user actions, helping to increase engagement.
• User feedback collection & NPS surveys: Collect valuable insights with built-in micro-surveys and Net Promoter Score (NPS) tracking.
• Funnel analytics: Track the entire user onboarding journey with customizable funnel reports that monitor engagement and conversion rates.
• A/B testing: Test different UI elements and user experiences with native split-testing tools to identify what works best.

What is Userpilot’s pricing?

While Userpilot does not offer a free plan, it provides a 14-day free trial for new users. The pricing is structured into three tiers:

What are Userpilot’s pros & cons?

✅  Highly responsive and friendly technical support.

✅ Drag-and-drop builder for ease of use.

✅ Wide range of integrations, even at entry-level plans.

❌ The interface can be buggy at times.

❌ Expensive compared to competitors.

❌ No mobile app support.

3. Appcues

Appcues helps SaaS businesses retain users by delivering personalized, in-app experiences that drive engagement and feature adoption—without requiring any coding.

Whether you want to improve activation rates, increase feature adoption, or reduce support tickets, Appcues provides the tools to guide users seamlessly through your product.

What are Appcues’ key features?

• In-app guidance: Create interactive walkthroughs, tooltips, modals, banners, and checklists to guide users through key workflows without disrupting their experience.
• Workflow automation: Set up custom triggers based on user behavior, such as sign-ups, milestones, or skipped features. Use branching logic to personalize journeys and deliver the right message at the right time.
• Multi-channel messaging: Engage users beyond in-app experiences with email campaigns, push notifications, and embedded content to re-engage inactive users.
• Advanced segmentation: Create user segments based on multiple attributes, including user properties, in-app interactions, and predefined segments (Evaluators, Beginners, Regulars, Champions).

What is Appcues’ pricing?

Appcues offers a 14-day free trial, allowing users to create unlimited flows and track up to five events. However, there is no permanent free plan.

Pricing is based on monthly active users (MAUs) and is divided into three tiers:

What are Appcues’ pros & cons?

✅ Easily track events and automate email campaigns with Hubspot integration.

✅ Drag-and-drop flow builder.

✅ Clean and easy-to-navigate dashboard.

❌ Some users experience delays when loading segments.

❌ Managing user permissions can be challenging.

❌ No dedicated mobile screen directories, making tracking difficult.

4. Pendo

Pendo is an all-in-one product analytics and in-app guidance platform designed to help businesses understand user behavior, drive feature adoption, and enhance customer experiences.

By combining deep analytics with no-code onboarding tools, it allows SaaS companies and enterprise teams to optimize user journeys and increase retention.

What are Pendo’s key features?

• AI-powered personalization: Automates content delivery for in-app guidance, making onboarding tours more efficient and tailored to user behavior.
• Behavior analytics & feedback tools: Tracks user interactions across web and mobile, collecting insights from over 700 million users.
• Workflow suggestions: Uses AI-driven recommendations to identify friction points and suggest where in-app guides would be most effective.
• Tagging assistance with AI: The AI Tag Assist feature simplifies event tracking, allowing teams to categorize and analyze user interactions with ease.
• Pendo Listen: Collects and analyzes customer feedback using AI-powered summaries to prioritize product improvements.

What is Pendo’s pricing?

Pendo offers a free plan that accommodates up to 500 monthly active users (MAUs) and includes access to in-app guides and NPS surveys, albeit with Pendo branding.

For users requiring more advanced capabilities, Pendo provides four paid plans, each with custom pricing.

What are Pendo’s pros & cons?

✅ Tracks and unifies data across multiple applications.

✅ Helps refine workflows and identify drop-off points.

✅ Supports NPS surveys, polls, and feedback portals.

❌ Automation options for event tagging are restricted.

❌ Session replays don’t work on mobile.

❌ No built-in version control.

5. Whatfix

Unlike traditional product walkthroughs, Whatfix is an advanced digital adoption platform (DAP) that provides in-app guidance, self-help resources, and automation tools to enhance user onboarding and engagement.

It streamlines product adoption, reduces training time, and improves employee productivity by delivering contextual, user-friendly experiences directly within applications.

What are Whatfix’s key features?

• Beacons for feature discovery: Use animated beacons to highlight new features, important workflows, or product updates without interrupting the user experience.
• Multi-device support: Works across web, desktop, and mobile apps, ensuring a consistent experience across platforms.
• Auto-translation: Supports 80+ languages for global teams, eliminating the need for third-party translation tools.
• Multi-format content exporting: Convert in-app content into videos, slide decks, how-to articles, and PDFs for repurposing across knowledge bases and training materials.
• Sandbox environment (Whatfix Mirror): Provide hands-on, risk-free training for employees and customers with an interactive, simulated version of your app.

What is Whatfix’s pricing?

Whatfix does not disclose pricing on its website, but offers a 14-day free trial. Pricing is based on the type of product (DAP or Product Analytics) and the platform (Web & Desktop vs. Mobile).

To get a quote, businesses need to contact Whatfix's sales team, but here’s an overview of the available plans:

What are Whatfix’s pros & cons?

✅ Responsive and helpful assistance from their team for onboarding and troubleshooting.

✅ Works with HRIS, ERP, and enterprise applications.

✅ Interface is easy to navigate.

❌ Content testing isn’t seamless.

❌ Limited support during the discovery phase.

❌ Admin interface could be more intuitive.

6. Userflow

Userflow is a powerful no-code user onboarding and product adoption platform designed to help SaaS businesses create seamless, in-app experiences. Unlike traditional onboarding tools that require developer intervention, Userflow empowers teams to build and customize onboarding flows, checklists, and surveys without writing a single line of code.

What are Userflow’s key features?

• Multi-step onboarding flows: Guide users through a structured onboarding process with tooltips, modals, and checklists.
• Advanced user segmentation: Trigger different flows based on user attributes, behaviors, and lifecycle stages.
• A/B testing and analytics: Optimize onboarding by testing variations and measuring engagement metrics.
• Custom surveys and NPS: Gather real-time feedback and understand user satisfaction levels.
• Integrations with top SaaS tools: Sync data with HubSpot, Segment, Amplitude, Intercom, and more.

What is Userflow’s pricing?

What are Userflow’s pros & cons?

✅ Includes xliff import/export and locale management.

✅ Offers a variety of options for personalization.

✅ Connects with HubSpot, Mixpanel, Amplitude, and more.

❌ Struggles with dynamically updating HTML components.

❌ Lack of knowledge base feature

❌ Lacks a way to link flows, launchers, and CSATs under one project.

How to decide on the ideal Chameleon alternative?

Chances are Chameleon doesn't check all your boxes, and you’re on the hunt for a better fit.

The right alternative depends on what matters most to your team—intuitive setup, flexible pricing, AI-powered interactivity, or deeper analytics. Each tool on this list brings something unique to the table, so the best way to decide? Try them out and see what feels right for your workflow.

And yes, we’re well aware that many of the tools on this list don’t offer a free trial—you’ll have to pay upfront just to test them out…

But if you need a lightweight, no-code platform for creating engaging, interactive demos—without the complexity or obscure pricing—Supademo is a strong Chameleon alternative worth considering.

Start your free trial today and experience the difference firsthand.