If you’re here, chances are you are trying to better understand Storylane's pricing models. Or you might want to compare Storylane’s pricing with other demo automation platforms.

Well, we come bearing good news.

This guide will explain Storylane's pricing structure, explain what's included in each plan, and highlight the platform's strengths and weaknesses. We'll also share some Storylane competitors, including Supademo, which offers similar features and demo automation capabilities at a fraction of the cost.

What is Storylane?

Storylane is an emerging demo automation platform that helps you build interactive product demos and clone your product’s features with HTML-based technology. Storylane demos also includes basic screen recording and video capture for companies looking for easier demo creation.

The software is primarily built for mid-size and large businesses. You can use interatcive demos built using Sorylane for various use cases, such as lead generation, website tours, cold outreach, and more.

How does Storylane work?

Similar to other interactive demo platforms, Storylane demos capture the front end (the interface that’s visible to the users) of the software through their screen capture. They have a Chrome extension to help you capture your screen as you guide users through various steps.

Additionally, Storylane demos offer editing functionality like auto-scaling, blurring, and dynamic variables.

Storylane's pricing at a glance

Plan Yearly (per month) Monthly (no discount) Seats included Extra seat Features Offered
Free Free Free 1 1 published demo, AI Core, lead capture, basic analytics
Starter $40 $50 1 +$40 / +$50 AI Lite (20 min avatar), multi-chapter, integrations*, Account Reveal 250
Growth $500 $625 5 +$100 / +$125 HTML capture, AI Plus (125 min), personalization, CSM, Account Reveal 2,500, Buyer Hub add-on
Premium $1,200 $1,500 Custom Custom Offline demos, Buyer Hub included, SSO, Salesforce, AI Max (250 min), Account Reveal 10,000, Slack support
Enterprise Custom Custom Custom Custom AI unlimited, API, multi-teams, private links, professional services

Storylane Pricing Plans: Detailed Analysis

Before we talk about Storylane's pricing plans, let's see which pricing model they use and if it's the best for you. Commonly, in SaaS, there are three pricing models used:

  1. Freemium pricing model: The freemium model involves companies offering limited-time access to all their plans as a trial period.
  2. Tiered pricing model: In a tiered pricing model, you can access certain features depending on your plan.
  3. Per-user pricing model: Per-user pricing plans allow you to pay based on the number of users accessing the software.

Storylane uses a combination of all three models. Here's how:

  • The price for each plan increases as the number of user go up.
  • Storylane has a free plan with only 1 public demo and 1 user access.
  • Each plan offers certain features. The higher the plans, the more features you get.

Storylane’s pricing starts at $40 per month per creator (billed annually). They offer four paid plans: Starter, Growth, Premium, and Enterprise.

Here are all the features included in each plan:

Starter plan: $40 per month billed yearly ($50 billed monthly)

  • Unlimited Demos
  • Multi-Flow Product Tour
  • AI Assistant
  • Blurring (Redaction)
  • Zooming In
  • Lead Capture
  • Buyer Reveal (Identify up to 250 company visitors per month)
  • Export Leads
  • Zapier Integration
  • Hubspot Integration (requires a minimum of two seats/creators)
To get Hubspot integration, you need a minimum of two creators. It means if you want to integrate Storylane with your Hubspot account, you will need to pay $80/month for two creators.

Growth plan: $100/month per creator (requires at least 5 creators to sign up)

  • 5 seats included; add seats at +$100 yearly (+$125 monthly)
  • Demo HTML Editor
  • AI Creation Suite - Plus
  • Personalization
  • Custom Lead Forms
  • Presenter Notes
  • Advanced Integrations
  • Advanced Analytics
  • Dedicated Support
  • Buyer Reveal (Identify up to 2500 company visitors per month)
  • Buyer Hub is available as a paid add-on
Storylane’s Growth plan demands a minimum of 5 creators, even if your team is smaller. It means their Growth plan ends up costing $500/month (which is similar to other demo platforms, like Navattic’s base pricing).

Premium: $1,200 per month billed yearly ($1,500 billed monthly)

  • Custom seats
  • Guided Demo (HTML)
  • Offline demos
  • AI Creation Suite – Max
  • Demo coaching and go-live sessions
  • Single sign-on (SSO), Salesforce integration
  • Account Reveal, whitelabel demo URL
  • Dedicated Slack support
  • Buyer Hub included
  • Sandbox Demo available as a paid add-on

⚠️ The caveat: Premium unlocks important enterprise features like SSO, Salesforce, and offline demos — but it comes at a steep price. Even with this tier, Sandbox Demos are not bundled; they’re still a paid add-on. For many teams, that means crossing the $1,200+ mark without yet getting Storylane’s full functionality.

Enterprise: custom

  • Custom seats
  • AI Creation Suite – Unlimited
  • API, multi-teams, private demo links
  • Ongoing technical training and demo coaching
  • Enterprise-grade security and professional services

Does Storylane offer a free trial?

Yes. Storylane provides a free trial, but only for its Starter plan. This means you can test basic features like multi-chapter demos and limited AI usage before committing.

They also offer a forever-free plan, which includes 1 seat and 1 published demo with basic analytics and AI Core. While useful for testing, it’s restrictive: you can’t scale beyond a single demo.

By comparison, Supademo’s free plan lets you create up to 5 demos, complete with smart copy, overlays, and exports. This makes it a far better option if you want to showcase your product meaningfully without paying upfront.

When Should You Choose Storylane?

Storylane may be a good fit if

  • Your primary demo users are your marketing or sales team members
  • You want to add video-based guides to your interactive demos
  • You want to create both a screenshot and an HTML demo

Storylane may not not a good fit if

  • You want to scale your demo library without worrying about seat minimums or performance issues
  • You need organization-wide use cases like onboarding, training, or customer success
  • You want to bundle related demos into a single, shareable collection without paying for Buyer Hub
  • You want advanced features like personalization or sandbox-style demos without crossing the $500–$1,200/month threshold
  • You value simplicity and a short learning curve
💡
In short, Storylane works best for teams with bigger budgets and narrow demo use cases. For most growing teams, the hidden costs such as the 5-seat minimum on Growth, paid add-ons for Buyer Hub, and sandbox demos only available at Premium or Enterprise make it harder to justify.

Now, let's explore how Supademo fits in as a top alternative to Storylane. We'll dive into how Supademo compares vs. Storylane when it comes to pricing, usability, and functionality:


Budget-friendly, Feature-packed Storylane Alternative: Supademo

Storylane is a capable demo software, but its pricing structure makes it difficult for many teams to justify. While the Starter plan starts at $40 per month, key features like HTML demos, personalization, and Buyer Hub are locked behind the Growth and Premium tiers.

Growth alone requires a five-seat minimum at $500 per month, with every extra seat costing $100. Even at Premium, Sandbox Demos remain a paid add-on, pushing the true cost even higher.

Supademo takes a different approach. Instead of locking critical features behind expensive tiers, Supademo offers advanced capabilities on affordable plans:

To access personalization features, you're stuck with the Growth plan. In contrast, Supademo offers personalization via dynamic variables and  – at a fraction of the cost of Storylane.

Multi-functional demos: HTML capture, screenshot, and video demos, and Figma imports

✅ Personalization: dynamic variables and conditional branching available on mid-tier plans, not just enterprise

✅ Sandbox demos: create interactive sandbox environments without paying $1,200+ per month

Ease of use: simple recording, AI-powered editing, and intuitive workflows

Affordability: pricing starts at $27 per creator, with a Growth plan at $350 for 5 creators — significantly less than Storylane’s $500 Growth minimum

Recently named a G2 Leader in Demo Automation, Supademo is a leading interactive demo platform that checks all these boxes.

“Supademo has been a huge asset across multiple departments and workflows across easy. We use Supademo across multiple departments, covering all our software solutions. - Felix True, Head of Presales at Easy

Let's see how Supademo fits in as a top alternative to Storylane when it comes to pricing, usability, and functionality:

User-friendly

Supademo is among the easiest-to-use demo automation software per G2. In fact, the platform is tied for the first spot with a usability score of 9.3, on par with Storylane. But breaking things further, Supademo beats Storylane with a "Ease-of-Use" score of 9.8 (v.s 9.5) and a "Meets Requirement" score of 9.5 (vs. 9.2).

Supademo's leading usability score is attributed to a simple recording experience, an intuitive AI-powered demo editor, and a robust suite of features like demo branching, dynamic variables, or email lead capture.

Each feature is self-explanatory and intuitive for non-technical users to be able to navigate, so you don't need to contact customer support now and then to learn how a specific feature works.

Storylane vs. Supademo: Supademo ranks #3 on G2 in terms of Usability

Multi-functional use cases

Supademo stands tall as a Storylane alternative, not only because it is affordable but also because of its amazing price-to-feature ratio.

Unlike Storylane, which offers advanced features at a price as high as $500/month for five creators, Supademo offers competitive features at $50/month – with no annual contract or lock-in.

Some of the most helpful features you get are mentioned below:

1. Multi-demo showcase collections

  • Is your product demo experience inconsistent?
  • Are there multiple versions of demos floating around, creating confusion?
  • Are demos too long and unengaging for users?
  • Do you spend hours searching for the right demo content for each prospect?

If you said yes to any of the above questions, show the perfect solution for you.

📌
Create a central location for related demos (walkthroughs of similar features or breakdown of different use cases of a single feature) that's easy to access, share, and customize.

With Supademo's multi-demo showcase, creating and updating multi-demo tours and collections is 10x easier. For example, you can have a customer onboarding demo kit and create chapters for various features related to your software.

See it in action here 👇🏼

2. Demo gating

Interactive demo gating helps you generate highly qualified leads, gauge the viewer's buying intent, and gather valuable data to personalize demo calls.

Unlike traditional demo processes, which demand synchronous scheduling and accommodating different time zones, you can eliminate these issues and build a highly qualified pipeline of prospects through demo gating.

Supademo's demo gating feature helps you pull in the reader by giving them enough glimpses of your product's features. Once they're engaged, you ask for their email address.

Here's an example of a gated demo:

Supademo, a demo automation software's, demo gating screenshot

3. Conditional Branching and Dynamic Variables

Branching allows your viewers to choose their own demo journey within your Supademo - ensuring a better interactive and engaging experience.

This can be used alongside dynamic variables to highly personalize interactive demos for different personas, companies, and prospects.

Ultimately, conditional branching and variables help you create demos that lead to higher engagement, more qualified leads, and personalization at scale.

Here's an example of dynamic variables in action:

4. Generative AI Text, Voice, and Translate

On Supademo's paid plans, you'll get access to Supademo AI, which helps you:

  • rewrite/generate hotspot texts based on prompts or the context of the screen capture
  • add voiceovers to dictate the steps with your preferred tone and accent
  • translate your demo in 15+ languages in both text and voiceovers

This not only saves you time but allows you to create and scale demos and enablement materials across languages and use cases.

5. HTML demo-recording to create pixel-perfect demos

Create true-to-life product demos in minutes with Supademo's HTML cloning technology.

Unlike traditional screen recordings, Supademo captures the complete HTML and CSS of your application, preserving all interactive elements, hover states, and animations.

The result? A pixel-perfect replica that lets users explore your product just like the real thing. Edit content, swap data, or personalize the experience after recording - all without touching code. Share your interactive demos anywhere or embed them seamlessly, knowing they'll maintain their fidelity and functionality wherever they're viewed.

6. Sandbox demos

Sandbox demos give prospects a safe, interactive version of your product that looks and feels real without exposing live data. They allow sales teams to showcase pixel-perfect replicas filled with dummy data, tailored branding, and realistic workflows.

Instead of watching a static tour, buyers can click, type, and explore freely, gaining confidence in how the product works. This accelerates proof-of-concept cycles and reduces demo risks.

Supademo makes sandbox demos easy to create and share on affordable plans, while Storylane restricts them to expensive Premium or Enterprise tiers.

Affordable demo automation plans

Supademo’s Free plan

Supademo’s free plan includes:

  • 5 Supademos
  • Unlimited screenshots
  • Intuitive demo editor
  • Share as link or embed
  • Export as video or SOP

Supademo Pro plan – $27/creator/month

Everything in Free plus:

  • Unlimited Supademos
  • Team workspace
  • Zoom and autoplay
  • Custom branding
  • Blur and annotations
  • Demo analytics
  • Supademo AI

Scale – $50/creator/month

Everything in Pro plus:

  • Dynamic variables
  • Trackable share links
  • Conditional branching
  • Password & email protection
  • Custom domain
  • Advanced viewer insights
  • Collaborative commenting
  • Integrations

Growth – $450/month (5 creators included)
Everything in Scale plus:

  • 5 creators included (expandable)
  • Unlimited HTML Supademos
  • Edit text, images, and HTML elements
  • Unlimited view-only team members
  • Unlimited sandbox demos
  • White-glove onboarding

Enterprise – Custom pricing

Everything in Growth plus:

  • Multiple workspaces
  • SSO & SAML
  • Custom data retention policies
  • Dedicated support
  • Unlimited training & demo audits

You get a 14-day free trial for each plan to test the features included in that particular plan. For instance, our scale plan 14-day trial gives you access to test conditional branching and demo gating.

Supademo pricing plans 2025

Storylane vs. Supademo Pricing Comparison

Plan / Feature Supademo Storylane
Free plan 5 Supademos, unlimited screenshots, share/embed, export video or SOP 1 published demo, 1 seat, basic analytics, AI Core
Free trial 14-day free trial on all paid plans Free trial only for Starter plan
Entry tier Pro – $36/mo per creator ($27 annual)
Unlimited Supademos, team workspace, branding, blur/annotate, analytics, Supademo AI
Starter – $40/mo annually ($50 monthly)
Unlimited demos, AI Assistant, lead capture, Hubspot (min 2 seats), Buyer Reveal (250 visitors)
Mid tier Scale – $50/mo per creator ($38 annual)
Conditional branching, dynamic variables, custom domain, trackable links, advanced insights, integrations
Growth – $500/mo annually ($625 monthly)
5 seats required, HTML editor, personalization, advanced analytics, Buyer Hub add-on
Growth tier Growth – $450/mo (5 creators included) ($350 annual)
Unlimited HTML Supademos, edit text/images/HTML, unlimited sandbox demos, white-glove onboarding
Premium – $1,200/mo annually ($1,500 monthly)
SSO, Salesforce, offline demos, Buyer Hub included — Sandbox still a paid add-on
Enterprise Custom
Multi-workspaces, SSO/SAML, custom data retention, unlimited training & dedicated support
Custom
API, AI Unlimited, private demo links, professional services, enterprise-grade security
Final Verdict ✅ Supademo unlocks sandbox demos, personalization, and HTML editing at $450/month (5 seats), with generous free and trial options. ⚠️ Storylane locks key features behind $1,200+ tiers and forces seat minimums, making it harder to scale cost-effectively.

Storylane Pricing FAQs

What is Storylane?

Storylane is an interactive product demo software that allows companies to create, customize, and share product demonstrations. It's designed for both sales and marketing teams to showcase their products through guided tours, hotspots, and tooltips.

How much does Storylane cost?

Storylane offers several pricing tiers, including:

  • Solo: Free
  • Starter: $40/month per creator
  • Growth: $100/month per creator (min 5 creators)
  • Enterprise: Custom pricing

These prices are on annual plans and are more expensive for monthly pricing plans.

Does Storylane offer a free trial?

Yes, Storylane offers a free "Solo" plan that allows users to start building interactive demos at no cost. This enables potential customers to test the platform before committing to a paid plan.

How does Storylane compare vs Walnut.io?

When comparing Storylane to technical platforms like Walnut.io, Storylane comes off as generally more affordable and user-friendly. Storylane supports all three demo types (screenshot, video, and HTML) and caters to both sales and marketing use cases. Walnut.io, on the other hand, is primarily focused on sales teams and has a higher enterprise price point.

What features should I look for in a Storylane alternative?

Key features to consider include ease of use, customization options, integration capabilities, analytics, and pricing. Supademo, for example, offers a user-friendly interface, AI-assisted demo creation, and various export options, making it a strong contender among Storylane alternatives.


Try the fastest way to create interactive demos

While Storylane offers a robust and feature-packed demo automation platform, the pricing structure and limited use cases, make it a tougher choice for certain sets of buyers.

Alternatively, Supademo is a fast, easy-to-use platform for anyone to create and share interactive product demos (screenshot/video plus HTML in just a few minutes.

There's no annual lock-in, no technical work needed, and you can build interactive demos for various use cases, including internal training docs, customer success, and product marketing.

Ultimately, we always recommend trying each platform to get a clear understanding of the pros and cons – before you commit to a specific vendor or platform.  

Ready to take Supadem for a spin? Join over 10,000 users across 75 countries who have built tens of thousands of Supademos – all in just a few minutes.

Within ten minutes, I recorded my first demo and published it on Substack. Our dev team has added tutorials to our own SaaS app already. Thank you for creating such a simple and intuitive tool for creating demos. - Richard Stiennon, Chief Research Analyst

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