If you’re here, chances are you are trying to better understand Storylane's pricing models. Or you might want to compare Storylane’s pricing with other demo automation platforms.

Well, we come bearing good news.

This guide will explain Storylane's pricing structure, explain what's included in each plan, and highlight the platform's strengths and weaknesses. We'll also share some Storylane competitors, including Supademo, which offers similar features and demo automation capabilities at a fraction of the cost.

What is Storylane?

Storylane is an emerging demo automation platform that helps you build interactive product demos and clone your product’s features with HTML-based technology. Storylane demos also includes basic screen recording and video capture for companies looking for easier demo creation.

The software is primarily built for mid-size and large businesses. You can use interatcive demos built using Sorylane for various use cases, such as lead generation, website tours, cold outreach, and more.

How does Storylane work?

Similar to other interactive demo platforms, Storylane demos capture the front end (the interface that’s visible to the users) of the software through their screen capture. They have a Chrome extension to help you capture your screen as you guide users through various steps.

Additionally, Storylane demos offers editing functionality like auto-scaling, blurring, and dynamic variables.

Storylane Pricing Plans: Detailed Analysis

Before we talk about Storylane's pricing plans, let's see which pricing model they uses and if it's the best for you. Commonly in SaaS, there are three pricing models used:

  1. Freemium pricing model: The freemium model involves companies offering limited-time access to all their plans as a trial period.
  2. Tiered pricing model: In a tiered pricing model, you can access certain features depending on your plan.
  3. Per user pricing model: Per-user pricing plans allow you to pay based on the number of users accessing the software.

Storylane uses a combination of all three models. Here's how:

  • The price for each plan increases as the number of user go up.
  • Storylane has a free plan with only 1 public demo and 1 user access.
  • Each plan offers certain features. The higher the plans, the more features you get.

Storylane’s pricing starts at $40 per month per creator (billed annually). They offer two plans: Starter and Growth.

Here are all the features included in each plan:

Starter plan: $40/month per creator

  • Unlimited Demos
  • Multi-Flow Product Tour
  • AI Assistant
  • Blurring (Redaction)
  • Zooming In
  • Lead Capture
  • Buyer Reveal (Identify up to 250 company visitors per month)
  • Export Leads
  • Zapier Integration
  • Hubspot Integration (requires a minimum of two seats/creators)
To get Hubspot integration, you need a minimum of two creators. It means if you want to integrate Storylane with your Hubspot account, you will need to pay $80/month for two creators.

Growth plan: $100/month per creator (requires at least 5 creators to sign up)

  • Demo HTML Editor
  • Personalization
  • Custom Lead Forms
  • Presenter Notes
  • Advanced Integrations
  • Advanced Analytics
  • Dedicated Support
  • Buyer Reveal (Identify up to 2500 company visitors per month)
Storylane’s Growth plan demands a minimum of 5 creators. It means their Growth plan ends up costing $500/month (which is similar to other demo platforms, like Navattic’s base pricing).

Does Storylane offer a free trial?

Yes, Storylane offers a free trial. But, only for their Starter plan.

They also have a forever free plan to create only a single demo with one user access. The free plan doesn’t offer many features as you can create only one demo unlike Supademo where you can create up to 5 demos.

When Should You Choose Storylane?

Storylane may be a good fit if

  • your primary demo users are your marketing or sales team members
  • you want to add videos-based guides to your interactive demos
  • you want to create both screenshot and HTML demos

Storylane may not not a good fit if

  • you want to scale your demo library without any bugs or performance issues
  • you want a platform with organization-wide use cases
  • you want the ability to create collections of multiple, related demos into a single shareable link or embed
  • you want the easiest and most intuitive demo creation experience
  • you want to create interactive demos in a cost-effective way

Now, let's explore how Supademo fits in as a top alternative to Storylane. We'll dive into how Supademo compares vs. Storylane when it comes to pricing, usability, and functionality:

Budget-friendly, Feature-packed Storylane Alternative: Supademo

While Storylane is a versatile demo software platform, but it might not be the right fit for you.

Storylane’s starting price seems affordable and is loaded with must-have features. But, the pricing shoots up by a huge margin with their Growth plan. For one, you need to have at least 5 creators to sign up for this plan. Second, each additional user will cost $100/month which makes Storylane an expensive demo software.

To access personalization features, you're stuck with the Growth plan. In contrast, Supademo offers personalization via dynamic variables and conditional branching – at a fraction of the cost of Storylane.

If you have a limited number of creators and want a budget friendly, you might consider an alternative to Storylane. A demo automation platform that is

✅ Multi-functional

✅ User-friendly

✅ Affordable

Recently named a G2 Leader in Demo Automation, Supademo is a leading interactive demo platform that checks all these boxes.

“Supademo has been a huge asset across multiple departments and workflows across easy. We use Supademo across multiple departments, covering all our software solutions. - Felix True, Head of Presales at Easy

Let's see how Supademo fits in as a top alternative to Storylane when it comes to pricing, usability, and functionality:


Supademo is among the easiest-to-use demo automation software per G2. In fact, the platform is tied for the first spot with a usability score of 9.3, on par with Storylane. But breaking things further, Supademo beats Storylane with a "Ease-of-Use" score of 9.8 (v.s 9.5) and a "Meets Requirement" score of 9.5 (vs. 9.2).

Supademo's leading usability score is attributed to a simple recording experience, an intuitive AI-powered demo editor, and a robust suite of features like demo branching, dynamic variables, or email lead capture.

Each feature is self-explanatory and intuitive for non-technical users to be able to navigate, so you don't need to contact customer support now and then to learn how a specific feature works.

Storylane vs. Supademo: Supademo ranks #3 on G2 in terms of Usability

Multi-functional use cases

Supademo stands tall as a Storylane alternative, not only because it is affordable but also because of its amazing price-to-feature ratio.

Unlike Storylane, which offers advanced features at a price as high as $500/month for five creators, Supademo offers competitive features at $50/month – with no annual contract or lock-in.

Some of the most helpful features you get are mentioned below:

1. Multi-demo showcase collections

  • Is your product demo experience inconsistent?
  • Are there multiple versions of demos floating around, creating confusion?
  • Are demos too long and unengaging for users?
  • Do you spend hours searching for the right demo content for each prospect?

If you said yes to any of the above questions, show the perfect solution for you.

Create a central location for related demos (walkthroughs of similar features or breakdown of different use cases of a single feature) that's easy to access, share, and customize.

With Supademo's multi-demo showcase, creating and updating multi-demo tours and collections is 10x easier. For example, you can have a customer onboarding demo kit and create chapters for various features related to your software.

See it in action here 👇🏼

2. Demo gating

Interactive demo gating helps you generate highly qualified leads, gauge the viewer's buying intent, and gather valuable data to personalize demo calls.

Unlike traditional demo processes, which demand synchronous scheduling and accommodating different time zones, you can eliminate these issues and build a highly qualified pipeline of prospects through demo gating.

Supademo's demo gating feature helps you pull in the reader by giving them enough glimpses of your product's features. Once they're engaged, you ask for their email address.

Here's an example of a gated demo:

Supademo, a demo automation software's, demo gating screenshot

3. Conditional Branching and Dynamic Variables

Branching allows your viewers to choose their own demo journey within your Supademo - ensuring a better interactive and engaging experience.

This can be used alongside dynamic variables to highly personalize interactive demos for different personas, companies, and prospects.

Ultimately, conditional branching and variables help you create demos that lead to higher engagement, more qualified leads, and personalization at scale.

Here's an example of dynamic variables in action:

4. Generative AI Text, Voice, and Translate

On Supademo's paid plans, you'll get access to Supademo AI, which helps you:

  • rewrite/generate hotspot texts based on prompts or the context of the screen capture
  • add voiceovers to dictate the steps with your preferred tone and accent
  • translate your demo in 15+ languages in both text and voiceovers

This not only saves you time but allows you to create and scale demos and enablement materials across languages and use cases.

Affordable demo automation plans

Supademo’s free plan

Supademo's free plan offers access to one user with a five demo creation limit. Other features include:

  • Smart copy
  • Demo overlays
  • Standard analytics
  • Supademo watermark
  • Copy steps and images
  • Export as GIF and MP4
  • Share as a link or embed
  • Automatic hotspot text generation

Supademo’s paid plans:

We offer two paid plans along with a custom plan:

  • Pro: Starting at $27/month per creator
  • Scale: Starting at $38/month per creator

You get a 14-day free trial for each plan to test the features included in that particular plan. For instance, our scale plan 14-day trial gives you access to test conditional branching and demo gating.

Supademo pricing when compared to Storylane's pricing

Storylane vs. Supademo Pricing Comparison



Free plan

Yes, with up to 5 demo creation and publishing

Yes, with up to one demo creation and publishing

Free trial

14-days free trial

Yes, only for the Starter plan

Paid plans

Pro: $27/month per creator

  • Unlimited Supademos

  • Team collaboration

  • Multi-demo showcases

  • Custom branding and style

  • Blurs and annotations

  • Advanced analytics

  • Autoplay

  • Call-to-action button

  • AI assistant

Starter: $40/month per creator

  • Unlimited Demos

  • Multi-Flow Product Tour

  • AI Assistant

  • Blurring (Redaction)

  • Zooming In

  • Lead Capture

  • Buyer Reveal

  • Export Leads

  • Zapier Integration

  • Hubspot Integration (require minimum two seats/creators)

Scale: $38/month per creator

  • Zoom and pan

  • Conditional branching

  • Custom domain

  • Demo gating

Growth: $100/month per creator (need minimum of 5 creators)

  • Demo HTML Editor

  • Personalization

  • Custom Lead Forms

  • Presenter Notes

  • Advanced Integrations

  • Advanced Analytics

  • Dedicated Support

  • Buyer Reveal

Storylane Pricing FAQs

What is Storylane?

Storylane is an interactive product demo software that allows companies to create, customize, and share product demonstrations. It's designed for both sales and marketing teams to showcase their products through guided tours, hotspots, and tooltips.

How much does Storylane cost?

Storylane offers several pricing tiers, including:

  • Solo: Free
  • Starter: $40/month per creator
  • Growth: $100/month per creator (min 5 creators)
  • Enterprise: Custom pricing

These prices are on annual plans and are more expensive for monthly pricing plans.

Does Storylane offer a free trial?

Yes, Storylane offers a free "Solo" plan that allows users to start building interactive demos at no cost. This enables potential customers to test the platform before committing to a paid plan.

How does Storylane compare vs Walnut.io?

When comparing Storylane to technical platforms like Walnut.io, Storylane comes off as generally more affordable and user-friendly. Storylane supports all three demo types (screenshot, video, and HTML) and caters to both sales and marketing use cases. Walnut.io, on the other hand, is primarily focused on sales teams and has a higher enterprise price point.

What features should I look for in a Storylane alternative?

Key features to consider include ease of use, customization options, integration capabilities, analytics, and pricing. Supademo, for example, offers a user-friendly interface, AI-assisted demo creation, and various export options, making it a strong contender among Storylane alternatives.

Try the fastest way to create interactive demos

While Storylane offers a robust and feature-packed demo automation platform, the pricing structure and limited use cases, makes it a tougher choice for certain sets of buyers.

Alternatively, Supademo is a fast, easy-to-use platform for anyone to create and share interactive product demos in just a few minutes.

There's no annual lock-in, no technical work needed, and you can build interactive demos for various use cases including internal training docs, customer success, and product marketing.

Ultimately, we always recommend trying each platform to get a clear understanding of the pros and and cons – before you commit to a specific vendor or platform.  

Ready to take Supadem ofor a spin? Join over 10,000 users across 75 countries, who have built tens of thousands of Supademos – all in just a few minutes.

Within ten minutes, I recorded my first demo and published it on Substack. Our dev team has added tutorials to our own SaaS app already. Thank you for creating such a simple and intuitive tool for creating demos. - Richard Stiennon, Chief Research Analyst

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