Most recent articles

How to Design an Effective Product Onboarding Experience
Effective product onboarding and walkthroughs are critical components of the sales, customer success, and marketing functions
Best Practices for Leveraging AI within SaaS Products
As a repeat founder who’s hungry for growth and learning, I’ve always been fascinated

Simple and Elegant SaaS Support with Fernand and Supademo
What is Fernand? Founded by serial founders Antoine and Cyril , Fernand is an elegant customer support

How to Create a Sequence on Dripify
Dripify is an advanced LinkedIn automation tool that provides an easy-to-use platform for marketers and sales

How to Drive Customer Success with Async Customer Onboarding
Asynchronous customer onboarding has become a fast-growing segment in SaaS, with platforms like Supademo, Dock, Journey,

How to embed Supademo on Journey.io
Step-by-step interactive demo With Supademo embeds in Journey.io, you can arm your champions with the

9 RevOps Best Practices: Ultimate 2025 Guide For B2B SaaS
Your revenue numbers don’t add up well. Marketing teams say that they are crushing their

The Ultimate Guide to Demand Generation Strategies
Ever feel like you're shouting into the void with your marketing efforts? You're creating content, running

What does a Solutions Engineer do? Role & Responsibilities
When companies buy software today, they need more than a good sales pitch. They need someone

The 7-Step Discovery Call Guide + 12 Essential Questions to Ask
First impressions matter. Sales is no different. And that's why discovery calls – often the first step

13 Types of Sales Collateral with Examples and Best Practices for 2025
A study reveals that the average conversion rate across different sales industries is approximately 47%. However,

Ultimate Guide to Software Demo Presentations (2025)
You’ve worked tirelessly to nurture a prospect, and the moment of truth has finally arrived
The Ultimate Guide to Customer Retention Marketing
Introduction to Customer Retention Marketing Customer retention marketing is a strategic approach that focuses not only

Introducing Supademo's Learning Academy
We're ecstatic to announce the launch of our new Learning Academy, an evolving, evergreen resource to

Unlock Customer Loyalty with Effective Customer Onboarding
High signups are meaningless if customers don't stick around to realize your product's value and eventually

What is a Product Demonstration - Types, Benefits, Tips
Product demonstrations are the heartbeat of SaaS sales. They bridge the gap between product features and

How to Create Modern Step-by-Step Guides for Your Product in Minutes
Ever wonder why some SaaS companies seem to grow effortlessly while others struggle? Often, it comes

5 Tactics for Better Onboarding: How We Increased Activation by 20%
Learn about five product-led growth onboarding tactics we used to increase onboarding completion and activation.

What is SaaS Marketing Strategy? The Ultimate Guide
SaaS marketing can be tricky. But don't worry, we've got your back. In this guide, we'll

ABM Examples: Winning Strategies from 5 of The Top B2B Brands
B2B selling has become increasingly complex. Marketing teams chase promising leads but lack real buying intent,

13 Types of Sales Collateral with Examples and Best Practices for 2025
A study reveals that the average conversion rate across different sales industries is approximately 47%. However,

Supademo x Featurebase: Better Product Updates and Public Roadmaps
Leveraging interactive product demos within feature trackers, public product roadmaps, and changelogs can be a cheat

How to Add Interactive Product Demos to G2 Listing
In today's hyper-competitive B2B software buying process, having a strong presence on G2 can be a

The Ultimate SaaS Demo Video Guide - Benefits, Tips, Examples
According to Content Marketing Institute, 96% of B2B companies plan to use video product demos in

Public Folder Sharing and Custom Transition Delays
🆕See what else is new in Supademo? Join our live session to discover our Q1 2025

Background Music, Enterprise Invites, Auto-Branding
🆕See what else is new in Supademo? Join our live session to discover our Q1 2025

Sessions & Viewer IP Data, Closed Captions, Customizable Watermark and More
🆕See what else is new in Supademo? Join our live session to discover our Q1 2025

Track Unique Clicks & Conversions, More AI Voices, Workspace & Billing Improvements
✨Missed our last product update? Here were the highlights: 1. Early Preview: HTML Capture 2. Commenting

HTML Capture Preview, Internal Viewer Commenting, and Usability Improvements
✨Missed our last product update? Here were the highlights: 1. In-App Camera and Screen Recorder 2.

In-App Screen Recorder, New Chapter Design, HTML Recording Soon
✨Missed our last product update? Here were the highlights: 1. New Hotspot Options 2. Showcase Improvements