Smartcue offers good interactive demo tools, but it may not work for everyone. Its limited features might be a problem for some teams.

That's why we've compiled this guide to the top 5 Smartcue alternatives you can use in 2025.

We've carefully looked at what these platforms offer, how much they cost, and how easy they are to use. This will help you find the right solution for your team's needs and budget.

Before we jump into our top 5 Smartcue alternative picks, here's the methodology through which we selected the demo automation vendors.

✅ Analyzed verified customer reviews across major software review platforms
✅ Tested each platform's core demo creation capabilities
✅ Gathered feedback from teams actively using these tools
✅ Focused on solutions that work for different company sizes and budgets
✅ Considered factors like ease of use, customization options, and support quality

Now, let's explore each Smartcue alternative and see how they can help you create better product demos, close deals faster, and improve your onboarding process.


What is Smartcue?

Smartcue is an interactive demo platform that helps teams create engaging product demonstrations without coding knowledge. It enables businesses to showcase their product's value proposition effectively, turning website visitors into qualified leads and potential customers.

With Smartcue, users can build personalized, interactive demos tailored to specific customer segments. The platform automatically guides prospects through product features, creating an immersive experience that highlights key selling points. These interactive demonstrations can significantly boost conversion rates and improve the quality of marketing qualified leads (MQLs).

Key Smartcue features

1️⃣
Device Compatibility: SmartCue's interactive demos are responsive and work across various devices and platforms, ensuring a seamless experience for all users.
2️⃣
Export Options: Users can export demos as PDF, GIF, or video formats to repurpose assets across different marketing and sales channels.
3️⃣
Analytics: Track important metrics including time spent, drop-off rates, views, impressions, and more to gain insights into buyer behavior.

Smartcue pricing

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Start up plan ($99/year): Includes 1 editor, up to 100 demos, up to 10,000 demo views per month, unlimited demo creation, unlimited viewer role, browser extension, and basic analytics..

Scale up plan ($440/year): Includes 2 editors, unlimited demos, unlimited demo views, no SmartCue branding, export to PDF, GIF, video, A/B testing (coming soon), and advanced analytics (coming soon).

Enterprise plan (Custom pricing): Includes SSO, white-glove support, APIs, customer success manager, branded hosting, audit logs (coming soon), and HIPAA, GDPR, ISO 27001, SOC2 compliance (coming soon).

What are the best alternatives to Smartcue?

For this guide, we tested many demo tools ourselves, talked to real users, and read hundreds of honest reviews from sites like G2.

A list of demo automation leaders by G2
A list of demo automation leaders by G2

This ultimately led us to 5 of the best Smartcue alternatives – each with its own unique strengths, weaknesses, and use cases. In the next section, we’ll break down each demo automation platform's core functionalities, top use cases, pricing model, and drawbacks to help you make the best decision for your company.


1. Supademo

☝🏽
Best for companies with multiple use cases, who want the easiest way to create both HTML and screenshot/video-based product demos.

Supademo makes it easy to quickly create interactive demos using screenshots, videos, or HTML. Its team-friendly features work well for many purposes like helping customers, training new users, marketing, or supporting sales teams.

More than 60,000 professionals at companies, including Turo, Microsoft, HeyGen, Beehiiv, Alibaba, and Pokemon, use Supademo to help people better understand and use their products.


How does Supademo compare to Smartcue?

A set of the G2 badges that were awarded to Supademo in 2024 and 2025.
Supademo has been named the 5th fastest growing software product of 2025 and is the #1 fastest growing in the Demo Automation category.
🏆
Supademo is the #5 fastest growing software product on G2. Learn why.

Supademo offers a wider range of options for creating, customizing, and distributing demos. Their platform supports multiple capture methods, including screenshots, video recordings, Figma integration, and media uploads, enabling you to craft demos precisely tailored to your requirements.

This versatility is especially beneficial for teams needing to develop various demo types for different target audiences or applications.

Orbitax closes global deals with Supademo

Unique Supademo features

1️⃣
Multi-demo Showcase Collections

With Supademo's multi-demo showcase feature, you can put related interactive demos together on one shareable page. This offers two main advantages:

1. Unified presentation: You can group several Supademos into a single collection, making it simpler to show complex products, workflows, or use cases. You can share these collections with just one trackable link or add them to websites, which makes distribution much easier.

2. Flexible, self-paced viewing experience: People can move through multiple demos however they want, going directly to specific parts at their own speed. This works especially well for onboarding or demos left with customers, as users can focus only on the information that matters most to them.
2️⃣
In-app Product Tours

This capability lets you display any Supademo or Showcase as an overlay directly within your product interface, making it ideal for showcasing new functionalities, providing tutorial guidance, or offering contextual onboarding assistance.

You can activate any Supademo from your workspace through simple click interactions or by using JavaScript code, effectively expanding your opportunities to boost product adoption and enhance user engagement.
Supademo in-app tour
3️⃣
Record Personal Voiceovers or Use AI

Supademo allows you to blend AI-generated voiceovers with your own recorded audio, creating a more customized presentation experience. For the AI voice elements, you can select from a diverse range of languages, speaking styles, and accents across any language option.

For enhanced personalization, you can also incorporate screen recordings, webcam footage, or both as individual steps or slides within your Supademo presentation.
4️⃣
Flexible personalization and design options

When it comes to personalization and branding, Supademo offers more flexibility across all plans.

This includes:
More hotspot options: choose from callout, pointer, or area hotspots to better highlight sections, buttons, or components of your interactive demo
Deep chapter customizations: set chapter background colors, use custom images, add password protected demos, or embed apps like forms or calendars directly within your Supademo
Custom domains: fully brand your interactive demo with your own unique custom domain – available to all Scale customers
Supademo hotspots
5️⃣
Easy but advanced recording

Supademo stands out most for how simple it is to use. It works great no matter what you need to capture - whether it's a web application, mobile app, terminal application, or even uploading a prototype. This flexibility makes Supademo perfect for any situation you might face.

You can easily create interactive demos using:
• An intuitive Chrome extension for screenshot/video-based demos
Mac and Windows desktop application that allows for recording of multiple windows or apps
HTML recorder for high-fidelity, pixel-perfect interactive demos
• A native Figma plugin
• Uploads of images or videos, with the ability to split existing videos into interactive videos

For example, the interactive Supademo below highlights our HTML capture capabilities, created using the video splitting feature (talk about two birds with one stone):
5️⃣
HTML demo-recording to create pixel-perfect demos

Create true-to-life product demos in minutes with Supademo's HTML recorder.

Unlike traditional screen recordings, Supademo captures the complete HTML and CSS of your application, preserving all interactive elements, hover states, and animations.

The result? A pixel-perfect replica that lets users explore your product just like the real thing. Edit content, swap data, or personalize the experience after recording - all without touching code. Share your interactive demos anywhere or embed them seamlessly, knowing they'll maintain their fidelity and functionality wherever they're viewed.

But don't take it from us – hear from real customers

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Disclaimer: While we've tried to provide an unbiased, factual breakdown of Supademo as a Smartcue alternative, real-world customer reviews are often the best source to get a valid comparison.

When comparing Smartcue vs. Supademo, the market verdict is definitive. Supademo stands as the premier Smartcue alternative, recognized as both a Demo Automation Leader and the Momentum Leader in the demo automation sector.

Today's users seek tools that efficiently help them accomplish their objectives without becoming obstacles—avoiding sluggish performance, unwieldy interfaces, or complicated processes. It's reasonable to conclude that Supademo offers a superior solution compared to Smartcue for teams prioritizing user-friendliness, quicker return on investment, and greater value for their spending.

Supademo Pros & Cons

✅ Fast and easy recording process (~3 minutes from recording to publishing)

✅ Record in multiple ways – HTML, screenshot/videos, upload content, record screen + cam

✅ User-friendly editing experience

✅ Multi-faceted use cases across onboarding, customer success, pre-sales, marketing, or training

✅ Share as trackable links, embed in docs/websites, as in-app tours, multi-demo showcases

❌ Not as many integrations as others (currently limited to HubSpot, Salesforce, Marketo, Zapier, Google Analytics, Slack)

Spare case study
See how Spare drives ROI across departments with Supademo

2. Storylane

☝🏽
Best for sales and marketing teams focused on building HTML demos.

Storylane stands out as a leading interactive demo solution recognized for its user-friendly interface and comprehensive feature set.

The platform enables users to construct interactive demonstrations using either HTML captures or traditional screenshots. Storylane incorporates artificial intelligence capabilities that streamline the demo creation process and facilitate customization for diverse audience segments.

Key Storylane features

Storylane UI screenshot
  • Versatile Demo Creation – Develop interactive experiences through either HTML capture technology or static screenshot options
  • AI-Powered Tools – Enhance demos with AI-generated voiceovers, personalized content, and intelligent recommendations
  • Demo Hub – Optional premium feature that creates a centralized repository of your interactive demos, offering a consolidated showcase of product capabilities

Storylane pricing

Storylane's pricing options starting with a Free tier (allowing publication of a single screenshot-based demo) up to their comprehensive Enterprise package. To utilize advanced capabilities or implement any customization and personalization features, upgrading to a paid subscription is necessary.

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Free ($0/month): allows cutomers to create and share one published screenshot-based interactive demo.

Starter ($40/month): priced per seat, this plan lets you create unlimited demos using screenshots and videos. Additional seats can be added for $50/month.

Growth ($500/month): this plan is priced per user with a 5 creator minimum. Users can create both screenshot/video-based demos and clickable demos using HTML. Additional seats can be added for $100/month.

Premium ($1,200/month): custom seats, sandbox demo access, with enhanced security and Salesforce integration.

‍Enterprise (Custom pricing): API access, enterprise security, and dedicated support.

Storylane pros & cons

✅ Supports various formats, including screenshot-based, HTML, and sandbox demonstrations

✅ Quick editing and personalization using AI

✅ Reliable demo recording process

✅ Works well with other tools like Pardot, Marketo, and Segment

❌ Limited to web-based applications with no support for desktop software

❌ Difficult to make interactive demos for mobile apps

❌ Important features like lead capture forms, detailed analytics, and custom domains only come with more expensive plans (starting at $500/month)


3. HowdyGo

☝🏽
Best for small marketing teams looking to easily create lightweight, playful interactive demos
Screenshot of the HowdyGo website.

HowdyGo provides an interactive product demonstration platform tailored specifically for smaller marketing teams needing to develop guided product tours without technical expertise. This solution empowers teams to showcase key features, enhance product adoption, and expedite sales cycles independently without relying on development resources.

Focusing on product-led growth strategies, HowdyGo facilitates the creation of interactive demonstrations and onboarding experiences that simultaneously collect qualified leads. While the platform is intuitive and practical, teams requiring advanced customization options or in-depth analytics capabilities might need to consider alternative solutions.

Key HowdyGo features

Howdygo UI screenshot
  • No-Code Guided Tours: Develop step-by-step product walkthroughs without programming knowledge, making it ideal for marketing teams with minimal technical expertise.
  • HTML-Based Capturing: HowdyGo primarily utilizes HTML-based demonstrations that preserve interactive elements from your original application, though it doesn't support alternative recording formats.
  • Lead Generation: Gather information from prospects who engage with your demos to identify high-potential leads for sales team follow-up.

HowdyGo pricing

Similar to competitors in this market segment, HowdyGo implements a tiered pricing structure offering unlimited users and HTML demonstrations across all subscription levels.

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Starter ($159/month): Billed annually, includes unlimited users, unlimited HTML demos, UI editing, link sharing, GIF/video exports, and lead capture.

Pro ($399/month): Billed annually, adds webcam bubbles, CRM integrations, demo analytics, and hands-on support for one team.

Enterprise (Custom pricing): Billed quarterly or annually, includes SSO, custom domains, feature request priority, and support for multiple teams.

Pros & cons of HowdyGo

✅ Simple interface designed specifically for marketing teams

✅ Quick setup process with no coding required

✅ Effective lead capture functionality built into demos

✅ Affordable entry point for small teams

❌ Lacks AI-powered features like voiceovers or text generation

❌ No in-app embedding capabilities

❌ Fewer customization options compared to alternatives

❌ Less suitable for complex product demonstrations or advanced use cases


4. Arcade Software

☝🏽
Best for small teams looking to easily create lightweight, playful interactive demos
Arcade banner

Arcade Software is a platform for creating interactive product demonstrations primarily designed for product managers, marketers, and customer success professionals.

It enables users to rapidly develop straightforward interactive demos, with most individuals able to build and launch them in under 10 minutes.

Key Arcade Software features

Arcade feature
  • Combined Video and Screen Capture: Beyond creating interactive step-by-step demos, you can record your screen, webcam, or utilize both simultaneously and incorporate this content into your existing interactive demonstrations.
  • Pre-Recording HTML Modification: The "Page Morph" feature allows you to adjust a web application's content by directly editing the HTML—modifying images or text to better align with your presentation needs.
  • Customization Variables: This functionality lets you incorporate variables or personalization tokens into your interactive demos, transforming your product demonstration into a versatile template that can be tailored for different prospects.

Arcade Software pricing

Following the approach of similar product-led companies, Arcade implements a freemium pricing structure, with options to upgrade to paid plans based on user count and feature requirements:

💰
Free Plan ($0/month): allows customers to create 3 published demos with a watermark.

Pro ($38/month): includes unlimited demos with additional branding and editing options, limited to just one user.

Growth ($50/month): includes collaboration features, themes, collections, along with additional advanced features. Priced per individual user with a max of 10.

‍Enterprise (Custom pricing): Includes SSO, custom domain, API access, and a minimum of 10 users.

Pros & cons of Arcade

✅ Personalized demos with conditional branching and variables

✅ Record screen recordings and step-by-step interactive demos

✅ Simple, easy-to-use recording and editing experience

✅ Audience Reveal to help identify which companies are engaging with your demo

❌ Advanced features are available on more expensive plans only

❌ Limited to one workspace and lack of view-only team members (charged per seat)


5. ScreenSpace

☝🏽
Best for small sales teams looking to improve their sales demos 
screenspace homepage screenshot

ScreenSpace is an interactive storytelling platform designed to help businesses create immersive product demos without requiring traditional sales calls. The platform enables users to showcase their product's unique value through compelling visual experiences that engage potential buyers effectively.

With its drag-and-drop interface, ScreenSpace allows teams to create interactive demos, share them via personalized links, capture leads, and integrate with various go-to-market tools. While powerful for visual storytelling, some users find its editing capabilities limited and initial setup process resource-intensive.

Key ScreenSpace features

  • Lead capture forms: Collect high-intent leads at optimal moments within your demos and send them directly to your CRM for streamlined nurturing.
  • Analytics and insights: Track engagement, monitor real-time events, gather intent data, and segment accounts to understand what's working and optimize sales performance.

ScreenSpace pricing

ScreenSpace offers multiple pricing tiers starting with a free plan and scaling up based on features and number of creators:

💰
Starter Plan ($0/month): Create and share basic interactive demos with 1 creator, limited analytics, and restricted media library access.

Launch Plan ($80/month): 1 creator, unlimited stories, basic analytics, visual effects, and premium templates.

Engage Plan ($100/month): 1 creator ($80/mo per additional creator, 5 max), multi-flow stories, scene-level analytics, lead capture, and interactive embeds.

Growth Plan ($120/month): 1 creator ($100/mo per additional creator, 10 max), personalization features, user-level analytics, account-based sharing, and CRM integrations.

Enterprise Plan (Custom pricing): Tailored agreements, dedicated support, white-labeled stories, custom integrations, and unlimited creators.

Pros & cons of ScreenSpace

✅ Powerful visual storytelling capabilities

✅ Comprehensive analytics to track engagement

✅ Lead capture functionality integrated with CRMs

✅ Flexible sharing options including account-based links

❌ Limited screenshot editing capabilities compared to alternatives

❌ Insufficient documentation and self-help resources

❌ Labor-intensive initial setup often requiring support team assistance

❌ Steeper learning curve for non-technical users


Next Steps: Build Better Interactive Demos

If you've read this far, congratulations! You now have a comprehensive understanding of the leading Smartcue alternatives available in the market.

Supademo recording types

Each of these five platforms brings unique strengths, limitations, and use cases to the table. The right choice for your organization will ultimately depend on your specific requirements, goals, and budget constraints. The best strategy is to experiment with several options before making a final decision—let your hands-on experience with each product inform your selection.

For teams looking for the most efficient and accessible platform to develop interactive demonstrations across different environments—including mobile, desktop, and web applications—we recommend giving Supademo a try. You won't be disappointed!

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