Product Hunt Interactive Demo
Explore an interactive product demo of Product Hunt, the leading platform for discovering and launching new products and startups.
What is Product Hunt?
Product Hunt is an online community and platform where people share and discover new technology products, apps, tools, and websites. Founded in 2013 by Ryan Hoover and acquired by AngelList in 2017, Product Hunt has become the canonical launch platform for startups and product makers — a place where new products can gain early adopters, media coverage, and investor attention.
Each day, products are submitted and the community votes on their favorites. The top 5 products of the day gain significant visibility on the homepage and in the daily email digest sent to hundreds of thousands of subscribers. Being voted #1 Product of the Day generates substantial organic traffic, signups, and press coverage.
Product Hunt's community includes early adopters, tech enthusiasts, founders, investors, and journalists — making it an ideal launch venue for developer tools, SaaS products, consumer apps, and hardware.
How to get started with Product Hunt
- 1
Create a Product Hunt account
Sign up at producthunt.com. Build karma by upvoting and commenting on products before your launch. Active community members get more visibility when they launch.
- 2
Find a hunter
The best Product Hunt launches are submitted by a well-known hunter (a prominent Product Hunt member). Reach out to top hunters to ask if they'll submit your product — their followers get notified of their new hunts.
- 3
Prepare your listing assets
Create a compelling tagline (one line describing what your product does), product description, high-quality screenshots or a demo video, and a link to your product. Prepare a Supademo interactive demo to link as a 'Try it live' resource.
- 4
Choose your launch day
Products are submitted at 12:00 AM PST. Tuesday-Thursday tend to have the most activity. Avoid major holidays and product conferences (where attention is elsewhere). Have your team ready for launch day engagement.
- 5
Engage on launch day
Be active in the comments on your product page. Respond to every question and feedback. Share the launch on LinkedIn, Twitter, and in relevant communities. Email your existing users to ask for support.
Who is Product Hunt most useful for?
Founders launching new products who want to generate initial traction, signups, and press coverage from a highly engaged tech-savvy audience. Use Supademo to create an interactive demo of your product to link in your Product Hunt listing — giving hunters an instant, no-signup way to experience your product.
Product marketers who want to understand what products are trending in their competitive landscape and monitor category activity.
Early adopters and tech enthusiasts who want to discover and try new products before they go mainstream.
VCs and investors who use Product Hunt to discover emerging startups and new product categories.
Alternatives to Product Hunt
Looking for alternatives to Product Hunt?
Here are four tools worth evaluating depending on your needs.
YCombinator's forum is the other key launch venue. Less structured than Product Hunt but can drive significant traffic from a highly technical audience. Many successful products launch on both.
Better for very early-stage pre-launch signups. Less traffic than Product Hunt but more patient, interest-based audience. Good for building a waitlist before a Product Hunt launch.
Revenue-generating launch platform rather than community voting. Better for generating immediate revenue from lifetime deal buyers. Different audience from Product Hunt's early adopters.
Many successful tech product launches happen organically on Twitter/X. Complements Product Hunt — tweet about your Product Hunt launch to drive votes from your existing audience.
FAQs on Product Hunt
Commonly asked questions about Product Hunt. Have more? Reach out and our team will be happy to help.
Is Product Hunt free?
Yes. Submitting a product to Product Hunt is free. There are no fees for hunters, makers, or upvoters. Product Hunt Pro ($12.50/month) adds advanced analytics and maker access.
When is the best time to launch on Product Hunt?
Products are submitted at 12:00 AM PST for maximum voting time. Tuesday-Thursday are considered the best days — enough community activity without competing with weekend launches. Avoid major tech conference days when the community is distracted.
How do I get more upvotes on Product Hunt?
Build a genuine audience before launching. Email your existing users, post on LinkedIn and Twitter, engage authentically in the comments on launch day, and ask your network to support your launch. Fake upvotes violate Product Hunt's rules.
What is a 'hunter' on Product Hunt?
A hunter is the person who submits a product to Product Hunt. The maker (product creator) can submit their own product, or a well-known community member can hunt it. Top hunters have large followings that get notified of their hunts.
Does being #1 on Product Hunt matter?
Being #1 Product of the Day typically generates 1,000-5,000+ website visits, hundreds of signups, and press coverage. The Product of the Week and Month are even bigger. However, traction depends heavily on product-market fit — a great launch day doesn't substitute for a good product.
Can I relaunch my product on Product Hunt?
Yes. You can relaunch major updates or new versions on Product Hunt. Major feature additions, rebrandings, or pivots are suitable for a relaunch. Launching the same unchanged product again violates community norms.