Dynamic Variables

Learn how to use dynamic variables to personalize demos at scale.

6 min

Overview

Dynamic variables are a simple but powerful way to personalize your Supademo for viewers, prospects, or customers at scale.

Text Variables

Wrap dynamic content in double curly brackets (e.g., {{role}}, {{name}}, {{company}}). Variables automatically appear in the Personalize Link section when sharing.

Dynamic Images

Replace logos, screenshots, or visual elements using variable names. This allows a single template to serve multiple use cases—from industry-specific demos to rotating logos.

URL Parameters

Generate personalized links using UTM parameters: https://app.supademo.com/demo/id?v_name=NAME&v_role=ROLE&v_email=EMAIL

Strategic Applications

• Onboarding Sequences: Insert personalized links into customer emails

• Sales Outreach: Boost engagement with prospect-specific demos

• Sales Collateral: Enable champions to share tailored demos

Pro Tip

Pair variables with conditional branching to let viewers choose their own demo path, creating immediate impact without requiring multiple separate demos.