Early PreviewIntroducing RouteHub: deliver the right demos and content with AI-powered routing

Supademo Ranked #5 Fastest Growing Product by G2

Fredo Tan
Fredo Tan·
Supademo Ranked #5 Fastest Growing Product by G2

Exciting news!

Supademo has once again been recognized as a leader in the interactive demo space & demo automation category, receiving multiple awards and recognitions from G2 in 2025.

What G2 awards & recognitions did Supademo receive?

Supademo is honored to receive multiple G2 awards, reflecting our commitment to helping our customers create engaging, interactive product demos. These accolades, including recognition as once again a G2 Demo Automation Leader, highlight the impact of our demo automation platform & interactive demo tool in empowering sales, marketing, and customer success teams worldwide.

This achievement validates Supademo's existence to deliver a scalable, easy-to-use platform that drives measurable ROI. As we continue to innovate, we’re excited to support businesses in showcasing their products with confidence.

G2 Awards Description
🏆 #5 Fastest Growing Products (2025) Recognized among the global top 100 fastest-growing software products, ranking an impressive #5.
📈 #23 Top 50 Sales Products (2025) Ranked among the best sales software solutions.
🥇 Leader
(Winter 2025)		 Named a leader in the demo automation category, reflecting high user satisfaction and market presence.
🌍 Leader
(Winter 2025, EMEA & Asia)		 Awarded for excellence in delivering demo automation solutions in the EMEA & Asia markets.
⚡ Momentum Leader
(Winter 2025)		 Recognized as a fast-growing platform with increasing user adoption and market traction.
🚀 High Performer
(Mid-Market, Winter 2025)		 Rated highly by mid-market customers for ease of use, setup, and overall satisfaction.
✅ Easiest To Do Business With
(Mid-Market, Winter 2025)		 Known for exceptional customer support and a seamless UX.

These recognitions reflect our rapid growth and the trust that customers globally place in Supademo to create engaging, interactive demos. Learn more about why this recognition matters.

Being named the #5 Fastest Growing Product shows just how quickly teams are adopting our platform because it works. Our #23 ranking among Top Sales Products proves we're helping sales teams close more deals.

In fact, with Supademo, sales & enablement teams have seen: 36% increase in moving MQLs to SQLs by engaging prospects through interactive, self-paced demo videos that replace static assets and generate qualified opportunities seamlessly.

33% boost in deal velocity, enabling faster sales cycles with highly engaged prospects.

28% reduction in CAC by providing hyper-personalized, intent-driven collaterals that maximize impact.

Our Leader badges – both globally and across EMEA & Asia – show that companies everywhere trust Supademo to deliver exceptional demo experiences that drive results. Whether you're in New York, London, or Singapore, our platform consistently earns top marks for user satisfaction and market presence.

And the Easiest To Do Business With award? That's something we're particularly proud of. It reflects our dedication to making everything straightforward – from implementation to support – because we believe powerful technology should never be complicated to use.

“Achieving G2 Leader status for the 4th quarter in a row is an incredible accomplishment for our team. But being recognized as one of the world’s top 100 fastest-growing software products—ranking #5—takes that excitement to a whole new level. It’s a testament to the growing impact of Supademo and the trust our customers place in us every day.”
— Joseph Lee, CEO of Supademo

Built for our customers, with our customers

At Supademo, our users are at the heart of everything we do. Since day one, we've shaped our product with direct feedback from our customers—refining features, enhancing usability, and ensuring that every update delivers real value.

The trust and support from our growing community have been key to our success. Each new milestone, like these G2 awards, reflects the incredible insights and loyalty our users have shared with us. We’re more committed than ever to building a platform that empowers businesses to create engaging, interactive demos that drive results.

Over 60,000 users in 100+ countries worldwide have been showcasing their software products more effectively. As we continue to evolve, we’re excited to see how Supademo can help even more teams accelerate their growth and deliver exceptional interactive demo experiences.

Happy with Supademo?

Leave us a review on G2.

[Review Supademo on G2]

What have customers been saying about Supademo?

We are grateful for the support of our amazing community, whose reviews on G2 highlight how Supademo transforms workflows and elevates user experiences across industries and use cases.

The results speak volumes: streamlined onboarding, higher conversion rates, and significant time savings across teams. Here are a few examples -

The beehiiv team needed a demo automation solution that was user-friendly, scalable, and versatile enough to support various use cases, from lead generation to providing product information for leads that didn’t require a direct call.

“We’ve driven several thousand signups through our demo experience so far. Supademo is a key part of our lead generation strategy at beehiiv." - EJ White, Head of Growth, beehiiv

With Supademo, beehiiv achieved: •

20% increase in interactive demo view to signup rate

• $10+ self-serve revenue added via Supademo in 2 months

• 50% i ncrease in conversion vs. sitewide

Spare leverages Supademo across solutions engineering, marketing, and internal communications to power over 20 million rides globally.

"We appreciate the ability to create both interactive demos and screenshots instantly, the AI annotations/translations, and the ability to overlay voiceovers to our interactive demos. These features are huge time-savers when it comes to creating enablement demos at scale." - Tanveer Pratap, Solutions Consultant, Spare

With Supademo, Spare achieved: •

$1M+ deal value accelerated through sales demos, enablement, trade shows

• 50+ hrs saved per month across pre-sales organization

Similarly,  Easy uses Supademo across multiple departments to drive home real ROI.

Supademo has been a huge asset across multiple departments and workflows across easy. We use Supademo across multiple departments, which cover all of our software solutions." - Felix, Head of Presales, Easy

What's next for Supademo?

While these new G2 recognitions mark another proud milestone, this is still only the beginning.

As explained in our 2024 in review, our mission remains the same: to empower 1 million businesses to create engaging, interactive product demos and guides—without the hassle.

Looking ahead, we’re focused on: Introducing HTML recording: Enable higher-fidelity interactive demos by capturing the true experience of your web app.

Interactive demo powered by Supademo
  • Expanding analytics capabilities: Deliver deeper insights to measure engagement and ROI.
  • Scaling demo creation: Simplify the process of producing high-quality Supademos at scale.

But the most exciting part? Seeing how you use Supademo to showcase products, educate customers, and drive growth. Your creativity continues to inspire us, and we’re committed to building the tools you need to make an even bigger impact.

Interested in learning more about Supademo? Start creating and sharing Supademo for free – no credit card required. Or...start creating, testing, and evaluating Supademos right away - no sign up required!

Frequently Asked Questions about supademo ranked #5 fastest growing product by g2

Commonly asked questions about this topic.

Why is Supademo growing faster than competitors in the demo software market?

The right tool depends on your team size, technical maturity, and integration requirements. Look for platforms that solve your specific bottleneck rather than all-in-one solutions that do everything adequately but nothing exceptionally. Start with trials or free tiers to validate fit before committing budget — switching costs are high once data and workflows are embedded. Teams that update demos weekly or monthly see ~18% higher impact scores.

What features contribute to Supademo's rapid adoption and growth?

Define 3-5 key metrics that directly tie to business outcomes — avoid vanity metrics that look good but don't drive decisions. Common approaches include time-to-value, adoption rates, cost savings, error reduction, and stakeholder satisfaction scores. Review metrics monthly and use trend data rather than individual data points to evaluate progress. 81% of teams rate onboarding impact from Supademo as high or very high.

How does Supademo compare to other G2 top-ranked demo platforms?

Effective Supademo ranked #5 fastest growing product by G2 typically involves clear strategy, the right tools, trained people, and measurable outcomes. The specific components vary by organization size and maturity — early-stage teams should focus on fundamentals before adding complexity. Regularly reassess which components deliver the most value and double down on those. To illustrate, DBmaestro achieved 80% faster demo delivery after switching to interactive demos.

What makes Supademo an attractive solution for sales and onboarding teams?

Start with a clear baseline measurement so you can track improvement. Focus on high-impact, low-effort wins first to build momentum and demonstrate value to stakeholders. Build feedback loops into your process — the best strategies evolve based on real-world results, not theoretical frameworks. As a reference point, users report an average 85% time savings on demo creation with Supademo.

How can companies benefit from using Supademo for product demonstrations?

The top mistakes are starting without clear goals, buying tools before defining process, and failing to measure results consistently. Many teams also underestimate the change management required — new approaches fail not because the strategy is wrong but because adoption is poor. Invest as much in training and communication as you do in technology. VRIFY saved over $100k by switching to interactive demos for enablement. The average time from recording to publishing a Supademo is just 3.5 minutes.

Is Supademo suitable for small businesses and enterprise teams?

Teams dealing with scale, complexity, or cross-functional coordination tend to see the biggest returns from product marketing use cases. SaaS companies, enterprises with distributed teams, and fast-growing organizations often have the most urgent need. The benefits compound over time — early investment in the right approach pays dividends as you scale. Interactive demos see 7x higher conversion rates compared to traditional demo videos. Supademo is rated #1 for easiest setup and fastest implementation on G2.

What metrics did G2 use to rank Supademo among fastest-growing products?

Focus on leading indicators (predictive metrics) rather than only lagging indicators (results after the fact). For Supademo AI capabilities, useful KPIs often include adoption rate, time-to-completion, quality scores, and cost-per-outcome. Limit your dashboard to 5-7 KPIs — tracking too many dilutes focus and makes it harder to identify what's actually driving results. As a reference point, beehiiv saw 50% better conversion rates after adopting interactive demos.
Fredo Tan

Fredo Tan

Head of Growth

Fredo Tan is the Head of Growth at Supademo. Previously, he led growth at ProtoPie, where he implemented product-led growth (PLG), built the GTM teams, and scaled revenue from $0 to $X.XM ARR.