In the market for a better interactive demo solution? Use this comprehensive guide to discover the leading 5 Navattic alternatives and competitors for 2025. Understand how interactive product demos can help you accelerate deals, enhance user engagement, and boost product usage.

What is Navattic?

Navattic homepage

Navattic is an interactive product demo platform that enables businesses to build no-code, HTML-based demos for web-based applications. As one of the better-known vendors in the demo automation space, Navattic primarily serves GTM teams in mid-market and enterprise companies who want to better qualify leads and drive conversions with interactive demos.

Navattic primarily serves the B2B SaaS industry, where interactive demonstrations can significantly influence purchasing decisions. Users primarily use the Chrome extension to clone their platforms and turn them into guided demonstrations.

Key Navattic features

Navattic features
1️⃣
Clone and edit using HTML: Navattic lets you build interactive demos through an intuitive Chrome extension, which clones the front-end HTML and CSS of your application.

After recording, Navattic's platform provides helpful, contextual recommendations during your demo building process – flagging potential issues with demos without CTAs, not enough slides, lengthy text, etc.
2️⃣
Robust analytics and integrations: Navattic boasts native integrations for lead acquisition and retargeting. This includes apps like HubSpot, Salesforce, or Marketo.

The platform also provides the ability to de-anonymize demo visitors using Clearbit, while tracking viewer engagement and conversions. This enables teams to better capture leads, monitor performance, and iterate on their interactive demo.
3️⃣
Offline demos: This feature allows creators to download interactive demos for offline use, making them accessible in places with poor or no internet connection – like trade shows or conferences.

Navattic's pricing is made up of four distinct product plans. All pricing plans are quoted based on quarterly or yearly pricing. The information below is based on annual pricing:

💰
Free Plan ($0/month): allows customers to create one HTML-based interactive demo with limited features.

Base ($500/month): includes unlimited user licenses, views, demos, and integrations. The plan is primarily for companies with 100 employees or fewer.

Growth ($1,000/month): boasts multi-team functionality, SSO, directory sync, multi-language support, and a dedicated CSM. Ideal for growth-stage companies.

‍Enterprise (Custom pricing): Custom pricing, includes support for offline demos and professional support.

In addition to the plans above, Navattic offers discounted startup pricing for startups with under 20 employees with limited funding.

The one thing to note about Navattic's pricing is that they don't offer free trials of their advanced plans. Navattic also doesn't offer shorter contract lengths than quarterly (3 months).


Why do customers explore alternatives to Navattic? (with proof)

While Navattic is a popular choice when it comes to demo automation, the platform comes with a steep learning curve, limited design/personalization options, and expensive, lengthy contracts.

Based on real-world customer reviews, here are some of the biggest reasons why customers search for Navattic alternatives:

Reason #1: Steep learning curve and time-consuming editing experience

"Compared to other interactive demo tools, creating the first few flows can take a little bit of time... we didn't quite anticipate how long it would take to start building the demos."

Navattic's interactive demo recorder is limited to HTML-based capture only, meaning the recording and editing process will be slower and take more time, regardless of how complex or simple the demonstration is. This means the product is less apt for quick enablement demos or tutorials for use in customer success, onboarding, or training.

In addition, Navattic doesn't allow you to easily capture single screens and add them to an existing demo – which is troublesome when you miss recording a step or process within a demo walkthrough.

Finally, customers find specific tasks like navigating the editor, changing HTML data, or arranging demo flows to be challenging and time-consuming – especially when compared to other demo automation platforms.

"As with all software, sometimes the UX isn't quite right. It's not the best but it certainly is not the worst. Depending on what the job is, creating a demo can be a little tedious."

Reason #2: Limited design and personalization

G2 reviews on design
Source: G2
"I don't like how linear the builder is. I would love to have more natural branching abilities. I would be able to create much deeper product demos if there were improved branching abilities in the builder."

While Navattic allows users to edit HTML – like company names, emails, or logos, the editor has limited functionality regarding additional personalization or design options.

Navattic has rigid limitations when it comes to design, hotspot designs, slide animations, fonts/logos, and basic themes. Generally speaking, each interactive demo will look similar to others created on the Navattic platform, with little flexibility to apply your own design language and theme to your demos.

G2 reviews on ease of use

Furthermore, if you plan to deliver mobile-friendly, responsive demos, you may consider one of the other alternatives in this guide, as Navattic struggles to make its demonstration experience responsive for mobile devices.

"UI could be improved (some things not as intuitive), mobile view still seems to be very clunky. Web capture edits don't always apply. Full view for demos are great but would be nice if there were more mobile view options that don't require manually recreating a new tour."

Reason #3: Expensive compared to similar tools

G2 reviews on pricing
"The suite seems a bit pricey when comparing with similar tools in the market."

When compared to more expensive enterprise solutions like Walnut or Reprise, Navattic is much more affordable and easy to get started with.

However, customers still find Navattic pricey compared to similar tools in the market. Platforms like Supademo or Storylane provide comparable features at much more affordable pricing and more subscription flexibility.

In contrast, Navattic's lowest-tier subscription starts at $500/month on an annual plan, with quarterly subscriptions being the shortest commitment period. This may make Navattic more risky if you want to prove the value of interactive demos before committing to paying thousands of dollars.


What are the best alternatives to Navattic?

Now that we've discussed some of the main reasons why customers search for Navattic alternatives let's dive into some of Navattic's main competitors in the demo automation space.

For this comprehensive article, we conducted research by directly trying out dozens of interactive demo platforms, talking to real users, and reading hundreds of real customer reviews from reputable software rating sites like G2.

A list of demo automation leaders by G2
A list of demo automation leaders by G2

This ultimately led us to 5 of the best Navattic alternatives – each with its own unique strengths, weaknesses, and use cases. In the next section, we’ll break down each demo automation platform's core functionalities, top use cases, pricing model, and drawbacks to help you make the best decision for your company.


1. Supademo

☝🏽
Best for companies with multiple use cases, who want the easiest way to create both HTML and screenshot/video-based product demos.

Supademo is a fast and easy demo automation platform that lets you create interactive demos in both screenshot/video and HTML formats. The platform's team-focused features lend themselves to malleable use cases across customer success, onboarding, marketing, or sales enablement.

Over 40,000 professionals at companies like Turo, Microsoft, HeyGen, Beehiiv, Alibaba, and Pokemon leverage Supademo to drive product understanding and adoption.


How does Supademo compare to Navattic?

As prefaced above, Navattic has several challenges that Supademo directly addresses. This includes features like:

  • Record both HTML-based and Screenshot/Video-based interactive demos – giving you flexibility based on your use case
  • Mix-and-match paid creators and free internal viewers – who can collaborate on creating demos, view/share existing demos, and analyze performance;
  • Easily record non-web applications using the desktop app, mobile video uploads, the Figma plugin, and more;
  • Advanced personalization like dynamic variables, conditional branching, lead forms, and custom domains are included at a much lower price point ($38/month vs. $500/month);

Ultimately, Supademo users get more bang for their buck – with more features included in each pricing plan – alongside a recording and editing experience that is simpler, faster and more refined.

Why Supademo over Navattic?

Supademo outshines Navattic with its unparalleled ease of use, lightning-fast time-to-launch, budget-friendly plans, and inclusive collaboration features right from the start.
Supademo Navattic
Best for Customer Success, Sales, Onboarding Sales
Pricing Starts at $27/mo Starts at $500/mo
Ease of use Rated 9.3 on G2 (tied for #1) Rated 8.9 on G2 (tied for #13)
Recording type Screenshot, Video, Figma Plugin, Video/Image Uploads HTML
Desktop recording ✅ Available ⛔️ Not Available
Team collaboration ✅ Free and paid team members ⛔️ Paid seats only
AI voiceovers ✅ Yes (15+ languages) ⛔️ No
Record your own voiceovers ✅ Yes ⛔️ No
Instant screenshots ✅ Yes ⛔️ No
Embed and trigger in-app ✅ Yes ⛔️ No
AI text generation ✅ Yes (15+ languages) ⛔️ No
Share collections & Showcases ✅ Yes ⛔️ No
Support ✅ Yes (including free plans) ⛔️ Paid plans only
Free plan ✅ Yes ⛔️ No
Free trial ✅ Yes ⛔️ No

With subtle, helpful features like automatic text annotations, Supademo customers can build and share interactive demos within an average time of 3.5 minutes – much less than the days or weeks it typically takes on Navattic.

beehiiv customer testimonial
Learn how beehiiv drives demo automation with Supademo

When it comes to features and functionality, Supademo offers a bevy of unique features that allow customers to get the most out of their platform:

Unique Supademo features that help the platform shine

1️⃣
Desktop App and Multiple Recording Options

Supademo’s recording capabilities are manifold. You can record your screen, desktop, and mobile app, upload mobile or desktop screenshots, and create one using HTML capture (soon to be launched).

With Supademo, you don’t stop at websites and web apps. It lets you record desktop apps, code editors, or mobile emulators to create engaging interactive product demos.

Supademo even lets you transform Figma files into interactive prototypes. Just upload your existing Figma frames to Supademo to create high-fidelity, interactive prototypes and validate new features.
Supademo comments UI
2️⃣
Multi-demo Showcase Collections

Supademo's multi-demo showcase feature allows users to group related or complementary interactive demos into a single, shareable page.

This leads to two clear benefits:

1. Unified presentation: Customers can combine multiple Supademos into one cohesive collection, making it easier to present complex products, workflows, or use cases. Showcases can be shared via a single trackable URL or embedded on websites – simplifying distribution.

2. Flexible, self-paced viewing experience: Viewers can navigate through multiple demos in a non-linear manner, jumping to specific sections at their own pace. This flexibility is particularly useful for onboarding or demo leave behinds, where users can focus on the most relevant information for their needs.
3️⃣
Multi-use demos with multiple share options

While Walnut.io primarily focuses on sales demos with basic sharing capabilities, Supademo takes demo sharing to the next level with versatile options that work for every team:

Quick Sharing & Distribution
• Share your demos instantly through links for email, chat, or apps
• Create unique trackable links with engagement notifications, embed them anywhere from docs to LMS platform
• Secure sensitive content with password protection.

Advanced Export Options
• Export your demos as MP4 videos for social media
• Convert demos to detailed SOP guides for documentation
• Create engaging GIFs for newsletters, websites, etc.

This flexibility means your demos don't just live in one format – create once, share everywhere. Whether you need a quick GIF for Twitter, an SOP guide for your knowledge base, or a comprehensive product walkthrough for customer onboarding, Supademo lets you repurpose your demos instantly without recreating them from scratch.
Supademo in-app tour
4️⃣
Record Personal Voiceovers or Use AI

With Supademo – you can mix and match synthetic AI voiceovers with your own, personal voiceover for a more personalized experience.

When it comes to the AI voiceover experience, choose from multiple languages, tones, accents in any language. Want even more personalization? You can even record your screen, camera, or both and add it as a step or slide within the Supademo.
5️⃣
Flexible personalization and design options

When it comes to personalization and branding, Supademo offers more flexibility across all plans.

This includes:
More hotspot options: choose from callout, pointer, or area hotspots to better highlight sections, buttons, or components of your interactive demo
Deep chapter customizations: set chapter background colors, use custom images, add password protected demos, or embed apps like forms or calendars directly within your Supademo
Custom domains: fully brand your interactive demo with your own unique custom domain – available to all Scale customers
Supademo hotspots
5️⃣
Easy but advanced recording

Supademo shines the brightest when it comes to ease of use. Whether you need to record a web application, mobile app, terminal application, or upload a prototype, Supademo is flexible for any use case.

You can easily create interactive demos using:
• An intuitive Chrome extension for screenshot/video-based demos
Mac and Windows desktop application that allows for recording of multiple windows or apps
• HTML recorder for high-fidelity, pixel-perfect interactive demos
• A native Figma plugin
• Uploads of images or videos, with the ability to split existing videos into interactive videos

For example, the interactive Supademo below highlights our HTML capture capabilities, created using the video splitting feature (talk about two birds with one stone):

But don't take it from us – hear from real customers

💡
Disclaimer: While we've tried to provide an unbiased, factual breakdown of Supademo as a Navattic competitor, real-world customer reviews are often the best source to get a valid comparison.

And when it comes to Navattic vs. Supademo, the online results are clear. Supademo is the #1 Navattic alternative, being ranked a Demo Automation Leader and the Momentum Leader within the demo automation category.

Based on hundreds of real-world customer reviews, it's evident that Supademo generally allows you to share and distribute across the same number of channels – albeit with more features included in each plan at a lower price.

Navattic vs. Supademo G2 breakdown

Users today want a tool that helps them achieve their goal while getting out of the way – without being overly slow, clunky, or difficult to use. It's fair to say that Supademo is a better option than Navattic for teams that prioritize ease of use, faster time-to-value, and getting more for their dollar.

Supademo Pros & Cons

✅ Fast and easy recording process (~3 minutes from recording to publishing)

✅ Record in multiple ways – HTML, screenshot/videos, upload content, record screen + cam

✅ User-friendly editing experience

✅ Multi-faceted use cases across onboarding, customer success, pre-sales, marketing, or training

✅ Share as trackable links, embed in docs/websites, as in-app tours, multi-demo showcases

❌ Not as many integrations as others (currently limited to HubSpot, Salesforce, Marketo, Zapier, Google Analytics, Slack)

❌ Lack of acount reveal functionality for de-anonymizing leads (coming soon)

Spare case study
See how Spare drives ROI across departments with Supademo

2. Storylane

☝🏽
Best for sales and marketing teams focused on building HTML demos.
Storylane platform

Storylane is a well-known interactive demo platform with an intuitive interface and a wide range of features.

The platform lets you mix and match HTML and screenshot-based interactive demos with a slew of AI features to help you create personalized demos faster.

Key Storylane Features

Storylane feature
  • Record both HTML and screenshot demos: Storylane allows users to create both clickable and guided demos in HTML or screenshot format.
  • Demo Hub: For an additional cost, Storylane users can create a public demo repository to showcase key use cases, features, and functionality in one shareable location.
  • AI Assistant: Add AI voiceovers, personalize text captions, and optimize your interactive demo with generative AI insights and recommendations.

Storylane Pricing

Storylane's pricing ranges from a Free plan (where you can publish one screenshot-based demo) to their more expensive Enterprise plan. To access advanced features or access any personalization or customization features, you'll need to upgrade to one of their paid plans.

💰
Free ($0/month): allows cutomers to create and share one published screenshot-based interactive demo.

Starter ($40/month): priced per seat, this plan lets you create unlimited demos using screenshots and videos. Additional seats can be added for $50/month.

Growth ($500/month): this plan is priced per user with a 5 creator minimum. Users can create both screenshot/video-based demos and clickable demos using HTML. Additional seats can be added for $100/month.

Premium ($1,200/month): custom seats, sandbox demo access, with enhanced security and Salesforce integration.

‍Enterprise (Custom pricing): API access, enterprise security, and dedicated support.

Storylane Pros & Cons

✅ Solid, reliable demo recording experience

✅ Record interactive demos in screenshot, HTML, and sandbox format

✅ Fast editing and personalization of demos using generative AI

✅ Robust list of integrations like Pardot, Marketo, Segment

❌ Features like lead forms, advanced analytics, and custom domains are limited to expensive plans only (min $500/month)

❌ Lack of desktop application limits recording to web-based apps only

❌ Difficult to easily create interactive demos of mobile experiences


3. Reprise

Reprise homepage
☝🏽
Best for prdouct marketing and sales teams creating enterprise-level demos with advanced security, features, and synthetic data usage.

Reprise is another enterprise-level demo creation platform. It helps large-scale enterprises create interactive demos using screen recording/capture tech through their Chrome extension.

Reprise helps you show your product in action in three different ways:

  • Interactive product walkthroughs
  • Live demo overlays for sales
  • Explorable sandbox environments for prospects

Key Reprise Features

Reprise feature
  • Create both guided demos and sandboxes: Using a Chrome extension, Reprise allows users to capture the full front-end code of a product and share it as an interactive demo.
  • Full control over HTML/CSS editing: In addition to modifying text and images, you can fully control and personalize the demo experience by changing the front-end code of a recorded demo.
  • Reprise Reveal: This feature allows demo creators to overlay and customize live applications in real time, simplifying the demo creation and personalization process.

Reprise Pricing

Regarding pricing, Reprise doesn't offer any free plans or trial versions of their product. As one of the only interactive demo tools for enterprise companies, pricing is tailored to the prospect and is not publicly available on their website.

As a result, Reprise can be prohibitively expensive – with some customers reporting pricing of $30-100,000 per year for their subscription.

Reprise Pros & Cons

✅ Enterprise-grade security and integrations to most major sales platforms

✅ Robust demo creation capabilities across sandbox, HTML, tours, and more

✅ Offline demos for conferences and trade shows (Enterprise only)

❌ Steep pricing geared towards enterprises – no trials or free plans

❌ Lack of support for mobile-friendly interactive demos

❌ Platform is primarily built for technical users and can require hands-on support


4. Walnut.io

☝🏽
Best for larger sales and solutions engineering teams looking to build complex sandboxes and enablement demos for larger deals.
Walnut graphic

Walnut.io markets itself as a sales experience platform that helps sales and marketing teams streamline their demo creation process. The platform is designed to help users create and share interactive product demos quickly and efficiently.

The company primarily focuses on larger enterprises and is designed specifically for sales teams.

Key Walnut.io Features

  • Advanced Salesforce Integration: Generate robust data and sync directly to your CRM instance to unify data measurement and analysis.
  • Performance Analytics: Robust analytics help keep track of high-converting demos while flagging ones that need improvement – directly within your CRM.
  • Demo Wizard: This feature helps users update prospects' information and content within the interactive demo, personalizing it for each viewer.

Walnut.io Pricing

Walnut.io's pricing is composed of three distinct tiers. There is no free tier for the platform, which means you'll need to subscribe to one of the plans below:

💰
Lite ($9,200 annually): this entry-level tier provides basic personalization features, integrations, and unlimited demos.

Pro ($20,000 annually): designed for more sophisticated sales teams, with a dedicated CSM, an advanced Salesforce integration and more customization options.

Enterprise (custom): custom pricing tailored to large organizations' specific needs, alongside a white-glove approach to demo automation.

Walnut.io Pros & Cons

✅ Easy personalization and customization post-recording

✅ Advanced analytics that syncs directly into Salesforce

✅ Diverse offering of sandbox and guided interactive demos

❌ Annual billing offered only

❌ Complex, technical interface for creating interactive demos

❌ Expensive plans with no option of a trial or free plan


5. Tourial

☝🏽
Best for outbound-focused pre-sales and product marketing teams who are focused on grouping and sharing multiple demos
Tourial UI

Tourial is an enterprise-focused interactive demo platform that lets users create self-guided demos in both HTML and media (screenshots and video) based format. These demos can be personalized at scale and consolidated into "demo centers" for streamlined sharing.

Key Tourial Features

Tourial features
  • Demo Centers: This feature allows for easier sharing of multiple demos to enable buyers to self-personalize their viewing experiences.
  • Advanced Lead Capture: Tourial includes tools for capturing leads throughout demos, along with tracking analytics. This helps teams better understand prospects and pursue targeted follow-ups.
  • Detailed Hotspot Options: Configure hotspots and click zones with a high degree of fidelity and customization options.

Tourial Pricing

As of today, Tourial does not offer a free plan – meaning you'll need to subscribe to one of the paid plans listed below:

💰
Startup ($600/month): provides users with access to both media and HTML tours. Includes standard integrations with popular tools such as Zapier, Slack, and HubSpot.

Growth ($1,000/month): offers more advanced integrations with platforms like Salesforce, Marketo, and Pardot. Subscribers also benefit from personalized training sessions and a dedicated CSM.

Enterprise (custom): features custom pricing, which is tailored to meet the specific needs of larger organizations. Includes data exports, multi-team management, and Demo Centers.

Tourial Pros & Cons

✅ Easier sharing of multiple demos through personalized Demo Centers

✅ Solid range of integrations (albeit limitations across plans)

✅ Robust engagement insights and analytics to provide buying signals

❌ Lack of free plan to try out the product

❌ Lack of AI Voiceover or voiceover recording capabilities

❌ Recording is primarily limited to web-based applications


Next Steps: Build Better Interactive Demos

If you've made it this far... congrats! You should have a much better understanding of the top Navattic alternatives.

Supademo creation types

Each of the five platforms listed above has its unique strengths, limitations, and use cases. So, choosing the right platform ultimately depends on your unique circumstances, goals, and budget. And the best way to start is to try before you buy essentially letting the product and experience speak for itself.

If you're searching for the fastest and most intuitive platform for creating interactive demos for multiple use cases – across mobile, desktop, or web applications – we recommend giving Supademo a try. You won't be disappointed!

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