If you’ve ever felt like navigating a new software platform is like assembling IKEA furniture without a user manual, you’re not alone. Digital adoption platforms (DAPs) like WalkMe were built to eliminate that struggle.

They guide users through workflows, automate tasks, and simplify onboarding. But let’s be real—WalkMe isn’t a one-size-fits-all solution.

Some businesses find it too expensive, too complex, or too slow, leading them to explore WalkMe alternatives that offer better usability, flexibility, and pricing.

That’s why we’ve put together this guide—to help you find the best WalkMe alternatives in 2025. Whether you need a no-code tool for interactive demos, seamless product onboarding, or deep user analytics, we’ve got you covered.

Keep reading to discover the top WalkMe competitors & alternatives that might just be the perfect fit for your business.

TL;DR

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- Supademo: Best for GTM teams (sales, marketing, and customer success) creating AI-powered interactive demos with analytics and in-app product tours.
- Appcues: Ideal for no-code user onboarding, feature adoption, and personalized in-app experiences for product-led growth teams.
- Userpilot: Great for SaaS businesses needing in-depth user analytics, contextual onboarding, and behavioral-driven product adoption flows.
- Whatfix: Best for enterprises requiring customizable in-app guidance, multilingual support, and seamless integrations with HR, ERP, and CRM platforms.
- UserGuiding: A budget-friendly DAP with easy-to-use onboarding flows, product walkthroughs, and tooltips for startups and mid-sized businesses.
- Pendo: A feature-rich platform combining product analytics, AI-driven insights, and in-app guidance for enterprise teams.

What is WalkMe?

WalkMe is a digital adoption platform (DAP) that helps organizations improve software adoption by providing interactive video guidance. It enables businesses to create automated walkthroughs, tooltips, and in-app assistance, making it easier for employees and customers to navigate complex software.

It also has features like real-time guidance, workflow automation, and user behavior analytics. It integrates with popular enterprise applications like Salesforce, Workday, SAP, and Microsoft Dynamics, ensuring a seamless experience across different platforms.

Why do customers look for WalkMe alternatives? (with proof)

While WalkMe is a widely used digital adoption platform (DAP), some businesses seek alternatives as it has quite a few limitations. Here are the most common reasons users switch to WalkMe competitors, backed by real customer reviews from G2.

1. Performance issues and slow load times - A drag on user experience

WalkMe operates as an overlay on existing software, which can cause slow load times, glitches, and inaccuracies—especially on complex web applications.

Users frequently report sluggish performance that disrupts workflows rather than streamlining them.

G2 review mentioning WalkMe's onboarding complexity, extra cost for advanced solutions, and lag issues affecting user navigation.
G2 Review
G2 review stating WalkMe slows down application performance, especially when guidance overlays are extensive.
G2 Review

For companies prioritizing speed and efficiency, these issues can be dealbreakers. Many seek WalkMe alternatives that provide lightweight, performance-optimized solutions without system slowdowns.

2. Limited customization and reporting features

WalkMe provides comprehensive analytics, but some users find the reporting features either too complex or lacking customization options.

G2 review stating WalkMe slows down applications with extensive overlays and has limitations in complex user flow customization.
G2 Review
G2 review highlighting the need for more advanced analytics and cross-application flow tracking in WalkMe’s reporting tools.
G2 Review

For teams that rely on data-driven decisions, easy-to-use reporting tools with customizable dashboards are essential. WalkMe competitors often provide more user-friendly analytics with deeper insights and better visualization.

3. Integration challenges with certain CRMs and platforms

WalkMe integrates with major platforms like Salesforce, Workday, and SAP, but some users find integration limitations with less common CRMs and internal systems.

A screenshot of G2 review noting WalkMe’s integration challenges with third-party platforms, restricting access to some features.
G2 Review

For organizations needing seamless integrations, WalkMe alternatives with broader compatibility and easier setup become the preferred choice.

What are the best alternatives to WalkMe in 2025?

WalkMe Alternatives Best For G2 Rating
🏆 Supademo Interactive demos for onboarding & in-app product tours with HTML capture capabilities 4.7
Appcues No-code product tours and user onboarding 4.6
Userpilot In-app guidance, segmentation, and user feedback 4.6
Whatfix Enterprise-level digital adoption with robust analytics 4.6
UserGuiding Drag-and-drop product tours for quick user onboarding 4.7
Pendo Analytics-driven product adoption with in-app messaging 4.4

1. Supademo

Supademo is a powerful interactive demo platform designed to simplify product walkthroughs, customer onboarding, and sales enablement. Unlike traditional video tutorials that require editing and re-recording, Supademo lets users create step-by-step interactive demos in minutes—without any technical expertise.

With a no-code editor, AI-powered voiceovers, and HTML-based demo recording, Supademo ensures a seamless experience for both creators and viewers. Whether you need to showcase a product feature, train new users, or build guided onboarding flows, Supademo offers unmatched flexibility and ease of use.

G2 badges for 2024-2025, including Leader, High Performer, Fastest Growing, Easiest Setup, and Momentum Leader awards.
Supademo ranks as the 5th fastest growing software product of 2025 and is the #1 fastest growing in the Demo Automation category.
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Supademo is the #5 fastest growing software product on G2. Learn why.

What are Supademo's key features?

A fully customizable interactive demo editor

Supademo gives users full control over the look and functionality of their interactive demos. The editor allows users to add dynamic elements like hotspots, tooltips, and guided walkthroughs to engage viewers at every step.

Unlike traditional video recordings that require extensive editing, Supademo enables real-time adjustments—zooming in on critical actions, blurring sensitive data, and rearranging steps effortlessly.

Customization extends beyond functionality. Businesses can brand their demos with custom colors, logos, and domain names, maintaining a consistent user experience across marketing, sales, and support materials.

To enhance personalization, Supademo also supports dynamic variables within titles, CTA buttons, and hotspots, enabling tailored experiences based on the viewer’s data.

HTML demo recording for pixel-perfect simulations

With Supademo’s HTML recorder, you can create interactive product demos that mirror the real product experience in just minutes.

Unlike standard screen recordings, Supademo captures the entire HTML and CSS of your application, preserving animations, hover effects, and interactive elements.

This means users can explore your product as if they were inside it. Plus, the recorded demos remain fully editable—you can swap data, tweak UI elements, and personalize content without re-recording.

Once created, these demos can be shared anywhere, embedded in websites, or integrated into knowledge bases while maintaining full functionality.

AI-powered text, voiceovers, and translations

Creating interactive demos often involves manually adding text annotations, voiceovers, and translations—tasks that can quickly become tedious. Supademo’s AI-powered features automate these processes, saving teams time while enhancing content quality.

  • AI Text Annotations automatically generate clear, benefit-driven descriptions for each step, eliminating the need for manual entry.
  • AI Voiceovers (powered by OpenAI and ElevenLabs) provide natural-sounding narration in multiple languages and tones—no recording is required.
  • Instant Translations allow businesses to convert demo text into 15+ languages, ensuring localization for global audiences.

By automating these repetitive tasks, teams can focus on crafting compelling narratives rather than managing production logistics.

Seamless in-app product tours & walkthroughs

Supademo’s in-app overlay feature allows businesses to integrate interactive guides directly into their platforms, providing users with the right guidance at the right time.

Whether for onboarding, feature adoption, or support, these interactive product tours walk users through processes step by step, reducing reliance on external documentation.

Businesses can trigger tours through click events, JavaScript triggers, or time-based interactions, giving them granular control over when and where guides appear.

For SaaS companies, this means no more sending users to external videos or knowledge bases—guidance happens directly within the product, enhancing user engagement and retention.

What is Supademo’s pricing?

Supademo has four pricing tiers. You can try Supademo’s Pro and Scale plans free for 14 days—no credit card required.

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Free Plan ($0/month): Get access to 5 Supademo recordings with editing, unlimited screenshots, and the ability to share via link or embed. Exports are available as videos or SOPs.

Pro Plan (Starts at $27 per creator/month): Includes a team workspace, unlimited demo creation, support for image and video uploads, advanced editing tools, and personalization options.

Scale Plan (Starts at $38 per creator/month): Offers in-app product tour triggers, desktop app recording, a custom domain, support for form and calendar embeds, and trackable share links.

Growth Plan (Starts at $350 /month): Offers 5 creators pre-bundled, unlimited view-only team members, unlimited HTML interactive demos, edit text, images and HTML elements, invisible hotspots.

Enterprise Plan (Custom Pricing): Designed for larger teams, this plan includes unlimited user seats, HTML-based demo capture, advanced security, and personalized onboarding and training.

What are Supademo’s pros & cons?

✅ Auto-captures screens and highlights key areas with built-in hotspots.

✅ Supports multiple integrations for showcasing demos across different channels.

✅ Simple and intuitive interface makes creating interactive product demos effortless.

❌ Video playback requires manual progression instead of continuous autoplay.

Why should you choose Supademo over WalkMe?

Let's now have a look at a head-to-head comparison of Supademo vs Walkme:

Feature Supademo WalkMe
Best for Product demos, sales enablement, customer support Digital adoption, enterprise training, employee onboarding
Pricing Starts at $27/mo Custom pricing (typically higher)
Ease of use Intuitive, no-code, drag-and-drop editor Robust but complex interface
Recording type HTML demo recording, interactive demos In-app guided tours & walkthroughs
Desktop recording ✅ Available ⛔ Not available
AI voiceovers ✅ Yes (15+ languages) ⛔ No
Record your own voiceovers ✅ Yes ⛔ No
Instant screenshots ✅ Yes ⛔ No
Embed and trigger in-app ✅ Yes ✅ Yes
AI text generation ✅ Yes (15+ languages) ⛔ No
Free plan ✅ Yes ⛔ No

When it comes to digital adoption and interactive product guidance, both Supademo and WalkMe offer valuable features. However, Supademo stands out as a more user-friendly, cost-effective, and flexible option—without the steep learning curve and high price tag associated with enterprise solutions like WalkMe.

If your goal is quick, scalable, and visually immersive product demos that require minimal setup, Supademo is the smarter choice.

Here's what a user has to say about Supademo, you can read the full case study:

"Prior to Supademo, we were spending countless hours putting together demos and videos across discovery, qualification, training, or simply answering common questions. Creating these could take upwards of 8-10 hours, which is both painful for us, but also less engaging for prospects." says Andreas Moekesch from ProcessMaker.

Why is Supademo is a better alternative to WalkMe?

Here are some reasons on why Supademo is better than WalkMe:

1. Faster and more intuitive demo creation

Supademo interface showing AI voiceover selection with language and voice options for an interactive product demo.
Enhance your demos with AI-powered voiceovers—choose from multiple voices and languages for a more engaging experience.

Building interactive walkthroughs in WalkMe can be a time-consuming process. Setting up user-specific permissions, structuring demo flows, and managing integrations often require technical expertise, slowing down teams that need to move quickly.

With Supademo, demo creation is instant and effortless. The platform automatically captures key actions, allowing users to edit, rearrange, and personalize walkthroughs without coding knowledge. Features like Showcases enable users to bundle multiple demos into a structured, guided experience—perfect for onboarding, sales, and product tours.

2. Supademo offers greater branding and customization

Personalized onboarding demo with dynamic placeholders, interactive analytics, and AI-powered voice narration.
Deliver a personalized onboarding experience with Supademo—customize tours, track engagement, and guide users seamlessly.

WalkMe offers automation for in-app guidance, but its UI customization options can be limiting. Many businesses find it challenging to modify WalkMe’s UI elements to align with their brand identity, which can make walkthroughs feel generic rather than personalized.

Supademo gives users full control over branding—from custom colors and logos to personalized domain names. It also supports AI-generated voiceovers, interactive hotspots, and smart annotations, making walkthroughs more engaging and tailored to the audience. The drag-and-drop editor ensures teams can modify their demos effortlessly without technical restrictions.

3. Supademo is more affordable and scalable

Supademo pricing page displaying Free, Pro ($27), Scale ($38), Growth ($350), and Enterprise custom plans.
Supademo offers flexible pricing—get started with a 14-day free trial.

While WalkMe is a robust enterprise tool, its pricing structure is not flexible for smaller teams or businesses with limited budgets. Many companies find that scaling their WalkMe usage quickly becomes expensive due to pricing based on monthly active users (MAUs).

Supademo, in contrast, provides a cost-effective alternative that allows teams to scale their demo creation without steep pricing barriers. Whether you’re a startup, mid-market company, or large enterprise, Supademo offers transparent pricing and no hidden restrictions—ensuring businesses only pay for what they need.

2. Appcues

Screenshot of the Appcues dashboard showing user engagement metrics, flow creation options, and NPS score tracking.
Effortlessly customize and optimize user onboarding with Appcues—create flows, checklists, and track engagement without code!

User onboarding is one of the biggest factors in determining whether new users stick around or churn. That’s where Appcues comes in. Designed for product-led growth, Appcues makes it easy to create engaging, personalized onboarding experiences without requiring a single line of code.

Whether you want to boost feature adoption, reduce support tickets, or improve retention, Appcues provides the right set of tools to guide users seamlessly through your product.

What are Appcues's key features?

  • In-app guidance: Create interactive walkthroughs, tooltips, and pop-ups to guide users through key workflows. Use modals, banners, and onboarding checklists to highlight features and improve product adoption without disrupting the user experience.
  • Workflow automation: Set up custom workflows that trigger based on user actions, such as signing up, reaching a milestone, or skipping an important feature. Use branching logic to personalize the journey, ensuring users receive relevant content at the right time.
  • Multi-channel messaging: Go beyond in-app modals with email campaigns, push notifications, and embedded content to re-engage inactive users and bring them back into the product.

What is Appcues's pricing?

Appcues provides a 14-day free trial that allows users to create unlimited flows and track up to five events. However, it does not offer a free plan beyond the trial period.

The pricing structure is tiered based on monthly active users (MAUs) and includes three plans:

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Start (From $250/month): Provides access to one app with up to 1,000 MAUs, in-app guides, email and mobile push messages, user segmentation, and event tracking.

Grow (From $1,000/month): Offers a premium in-app experience, one app with up to 3,000 MAUs, 30,000 messages per month, premium integrations, and priority customer support.

Scale (Custom pricing): Includes a dedicated implementation manager, advanced security features, and a customized product setup tailored to business needs.

What are Appcues's pros & cons?

✅ Seamless integration with HubSpot for event tracking and email automation.

✅ Drag-and-drop functionality makes building pop-ups quick and easy.

✅ Responsive customer support and helpful onboarding assistance.

❌ Lacks proper mobile screen directories, making tracking difficult.

❌ Audience builder and user lookup features are slow to load.

❌ Guide flows can have delays of 1-2 seconds before moving to the next step.

3. Userpilot

Screenshot of Userpilot's modal settings interface with a welcome survey, showing customization options for user onboarding.
Source Create seamless onboarding experiences with Userpilot’s no-code modal builder—customize surveys, tooltips, and user flows effortlessly.

Userpilot is a robust product adoption and user onboarding platform designed to help SaaS businesses drive engagement, increase feature adoption, and improve user retention.

With a no-code approach, it enables teams to create personalized onboarding flows, interactive guides, and in-app messaging without requiring developer support. If you're looking for an alternative to WalkMe, Userpilot stands out as a flexible, cost-effective solution with deep analytics and customization options.

What are Userpilot's key features?

  • No-code interactive onboarding flows: Create engaging, no-code onboarding experiences directly within their applications.
  • Contextual tooltips and modals: Enhance user guidance with custom tooltips, modals, and slide-outs that appear at the right moment. These elements can be tailored in terms of placement, timing, and styling.
  • In-app behavior-based messaging: Deliver timely, behavior-triggered messages to users based on their engagement.
  • User feedback collection & NPS surveys: Capture real-time user sentiment with embedded micro-surveys and NPS tracking.

What is Userpilot's pricing?

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Starter ($249/mo/paid annually): In this plan you can have Up to 2,000 monthly active users, in-app user engagement, user segmentation & tracking, analyze usage trends and run NPS survey.

Growth ($799/mo/paid annually): Everything in Starter plus, custom monthly active users, product analytics, retroactive events autocapture, session replay (add on), in-app surveys, resource center, content throttling & localization and mobile (add on).

Enterprise (Custom pricing): Best for large organizations, in this plan you get everything in Growth plus, premium integrations, bulk data export and import, data warehouse sync, custom roles and permissions, SAML SSO & activity logs, priority support, security audit and compliance (SOC 2 Type 2 and GDPR) and custom contract & SLA.

What are Userpilot's pros & cons?

✅ The technical support team is highly responsive and friendly.

✅ Seamless integration with Segment.

✅ Allows data imports from other systems for a smoother transition.

❌ Lack of mobile app support.

❌ Expensive compared to its alternatives.

❌ Currently limited to web-based applications, with no full native mobile support.

4. Whatfix

Screenshot of Whatfix analytics dashboard showing user actions, adoption trends, and subscription page visits.
Get insights into user interactions with Whatfix—track onboarding success, feature adoption, and engagement trends.

Unlike traditional product walkthroughs, Whatfix provides in-app guidance, self-help resources, and automation tools to ensure seamless onboarding and engagement.

If you’re looking for an alternative to WalkMe, Whatfix offers flexible customization, multilingual support, and powerful analytics—all while being more affordable for enterprises.

What are Whatfix's key features?

  • Customizable in-app pop-ups: Engage users with actionable pop-ups that deliver announcements, surveys, and feature updates. Businesses can choose from multiple templates, add CTAs, and trigger pop-ups based on user behavior.
  • Task lists for structured onboarding: Provide users with sequential task lists that guide them through essential workflows.
  • Beacons for feature discovery: Highlight important elements within your product using animated beacons that draw attention to new features, essential workflows, or important updates.

What is Whatfix's pricing?

Whatfix has not mentioned its pricing on the website. But, it has mentioned the plans and along with the features:

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Standard: Includes in-app guidance, surveys, guidance analytics, manual language translation, and content management.

Premium: Includes engagement dashboard, auto-translation, auto-testing for flows (only for web-based apps), and advanced data and security features.

Enterprise: Custom setup tailored to your feature requirements, team size, and user base.

What are Whatfix's pros & cons?

✅ Excellent customer support.

✅ Enables seamless integration with HRIS, ERP, and other enterprise applications.

✅ Provides reliable self-help resources, pop-ups, and workflow assistance within applications.

❌ Admin interface could be more intuitive for first-time users.

❌ Implementation process lacks a structured, guided approach for first-time users.

❌ Limited insight and guidance during the discovery and implementation phases.

5. UserGuiding

Screenshot of UserGuiding interface showing tooltip creation settings and customization options.
Build interactive onboarding guides with UserGuiding—customize tooltips, triggers, and placement for a seamless experience.

UserGuiding is a no-code digital adoption platform designed to help SaaS businesses create interactive onboarding flows, product walkthroughs, and in-app guidance without relying on developers.

Whether you're onboarding new users, training employees, or driving feature adoption, UserGuiding offers an easy-to-use interface with robust analytics and audience segmentation. It’s a great alternative to WalkMe, especially for companies looking for a more budget-friendly, self-service solution.

What are UserGuiding's key features?

  • Customizable onboarding checklists: Create structured to-do lists that track user progress and encourage the completion of onboarding steps.
  • In-app tooltips and smart tips: Add contextual tooltips that provide real-time explanations for complex features.
  • Hotspots for feature discovery: Use subtle animated beacons to grab user attention and direct them toward new features, important actions, or additional learning resources.
  • Advanced audience segmentation: Deliver personalized onboarding experiences by segmenting users based on role, behavior, or specific attributes. Ensure the right content reaches the right users at the right time.

What is UserGuiding's pricing?

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Basic (Starting at $99/month): Provides access to all integrations, including Slack, Woopra, HubSpot, and Amplitude, along with the ability to create up to 20 in-app guides. Includes reporting, targeting insights, and support for two domains.

Professional (Custom pricing): Offers unlimited guides, hotspots, and checklists, plus early access to Impact reports (beta). Includes company-level data reports and advanced customization features for a more tailored experience.

Corporate (Custom pricing): Designed to meet specific business needs, offering customized features and scalability based on team size and requirements.

What are UserGuiding's pros & cons?

✅ Supports multi-language guidance and customization options.

✅ Strong customer support team that is responsive.

✅ Easy-to-use guide creation with a no-code setup.

❌ Occasional performance lags and slow loading times.

❌ Limited customization options compared to advanced competitors.

❌ Limited flexibility in repositioning the Resource Center button.

6. Pendo

Screenshot of Pendo dashboard displaying a journey map and in-app reminder setup for a new feature announcement.
Manage user journeys and in-app messaging seamlessly with Pendo—track feature adoption and user engagement.

Pendo is a product analytics and in-app guidance platform designed to help businesses understand user behavior, drive adoption, and improve customer experiences.

It combines robust data insights with no-code onboarding and engagement tools, making it a popular choice for SaaS companies and enterprise teams.

What are Pendo's key features?

  • AI-powered personalization: Automates the creation and delivery of in-app content, making product tours and onboarding more efficient and engaging.
  • Behavior analytics & feedback tools: Tracks clicks, swipes, poll responses, and guide views from over 700 million users, providing deep insights into user behavior.
  • Workflow suggestions: Uses AI to identify bottlenecks in user workflows, helping product managers place guides where they have the most impact.
  • Cross-platform compatibility: Works across web and mobile applications, supporting teams that need a unified product experience.
  • Tagging assistance with AI: The AI Tag Assist feature simplifies event tracking, helping teams categorize and analyze user interactions more effectively.

What is Pendo's pricing?

Pendo provides a free plan that supports up to 500 monthly active users (MAUs) and includes in-app guides and NPS surveys, though they come with Pendo branding.

For those needing more advanced features, Pendo offers four paid plans, all with custom pricing:

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Base: Allows for custom MAUs, customizable reports, and access to one integration.

Core: Includes everything in Base, plus session replays, AI-suggested replays, and 30-day session data retention.

Pulse: Expands on Core with advanced product discovery tools, a customer portal, Jira integration, and AI-powered feedback summaries.

Ultimate: Offers premium features, though some, like API access, require an additional cost.

What are Pendo's pros & cons?

✅ Enables multi-product analytics and unifies data tracking across numerous applications.

✅ Simple integration with a single snippet of code speeds up onboarding.

✅ The ability to track usage at a granular level helps refine workflows.

❌ Requires reapplying filters after each login, which disrupts workflow efficiency.

❌ Onboarding can be complex, requiring frequent collaboration with Pendo support.

❌ Manual tagging can be tedious, and automation options for tagging are limited.

How to select the right WalkMe alternative?

If you’ve made it this far, you’re probably searching for a WalkMe competitor that actually fits your team’s workflow—not one that complicates it.

Each tool on this list has its strengths, but the right choice depends on what your team values most: ease of use, deep customization, seamless integrations, or flexible pricing.

The best way to find out? Try them out and see which platform feels like the right fit.

Supademo interface showcasing interactive product walkthroughs, real-time engagement tracking, and seamless in-app integration.
Create step-by-step interactive demos effortlessly with Supademo—track user engagement, onboard faster, and showcase features with ease.

If you’re looking for a lightweight, intuitive, and highly customizable demo platform—without hidden costs, unlike other WalkMe alternatives, or steep learning curves—Supademo is a strong WalkMe alternative worth trying.

Test-drive Supademo for free and see how it fits your team’s needs.

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