Lemlist Interactive Demo
Explore a demo of Lemlist, an email outreach platform designed to help businesses automate and personalize their cold email campaigns.
What is Lemlist?
Lemlist is a sales engagement platform that helps sales teams and marketers send highly personalized outreach across email, LinkedIn, and phone. Founded in Paris in 2018, Lemlist quickly gained a following for its innovative approach to email personalization — including the ability to embed personalized images and videos in cold emails.
The platform allows users to build automated multi-channel sequences that combine cold emails, LinkedIn connection requests and messages, and call tasks in a single workflow. Each step can be personalized using dynamic variables pulled from your contact list.
Lemlist's built-in deliverability tools — including email warm-up via their Lemwarm product — help ensure outreach lands in the inbox rather than spam. The platform integrates with CRMs like HubSpot, Salesforce, and Pipedrive, and connects with prospecting tools like Apollo and Hunter.
How to get started with Lemlist
- 1
Create your account and connect your mailbox
Sign up at lemlist.com and connect your Gmail or Outlook account. Enable Lemwarm to start warming up your sending reputation before launching campaigns.
- 2
Import your contact list
Upload a CSV of prospects or connect a CRM/prospecting tool. Add custom variables (first name, company, pain point) that you'll use for personalization in your sequence.
- 3
Build your multi-channel sequence
Add steps: email, LinkedIn message, LinkedIn connection request, or manual call task. Set delays between steps (e.g. email on Day 1, LinkedIn on Day 3, follow-up email on Day 5).
- 4
Personalize at scale
Use variables to personalize subject lines and email body. Add a personalized image using Lemlist's image personalization feature — automatically overlaying the prospect's name or company logo onto a template image.
- 5
Launch and monitor results
Activate your campaign and monitor open rates, reply rates, and bounces in real-time. Pause the campaign, adjust copy, and A/B test subject lines to improve performance.
Who is Lemlist most useful for?
SDRs and BDRs at B2B companies who run cold outreach campaigns at volume but need personalization to stand out. You can use Supademo to build interactive product demos that you embed directly in your Lemlist emails — giving prospects a hands-on preview of your product right in their inbox.
Founders and small sales teams who are doing outbound prospecting without a large sales ops function. Pair Supademo with Lemlist to add a compelling visual asset to your cold email — a personalized demo link increases reply rates significantly over plain text.
Growth marketers running outbound campaigns to specific accounts or verticals. Use Supademo to create persona-specific product walkthroughs and embed them in Lemlist sequences targeted at each vertical, making your outreach feel highly relevant.
Agency owners and consultants who run outreach for multiple clients. Create template Supademo demos per client and embed them in Lemlist campaigns — scaling personalized outreach without proportional effort.
Looking for alternatives to Lemlist?
Here are four tools worth evaluating depending on your needs.
Combines a 275M+ contact database with email and LinkedIn sequencing. Better for teams that need both data sourcing and outreach in one tool, without a separate prospecting workflow.
View demo →
Better for teams sending at very high volume with unlimited sending accounts. Simpler and cheaper than Lemlist but lacks LinkedIn steps and advanced personalization features.
The enterprise standard with deep CRM integrations, AI-powered suggestions, and revenue forecasting. Much more expensive than Lemlist — better suited for large enterprise sales teams.
Similar multi-channel capabilities to Lemlist with strong AI writing assistance. Better for teams that want AI to draft initial outreach copy rather than writing sequences manually.
FAQs on Lemlist
Commonly asked questions about Lemlist. Have more? Reach out and our team will be happy to help.
What makes Lemlist different from other cold email tools?
Lemlist pioneered personalized image and video embedding in cold emails, making outreach visually distinctive. It also combines email, LinkedIn, and phone in a single sequence — most cold email tools only handle email.
Does Lemlist have an email warm-up feature?
Yes. Lemwarm is Lemlist's dedicated email warm-up product. It gradually increases your sending volume and engages with warm-up emails automatically to build your sender reputation and keep you out of spam.
Can I connect Lemlist to my CRM?
Yes. Lemlist integrates natively with HubSpot, Salesforce, Pipedrive, and others. When a prospect replies or is interested, contact data and activity syncs back to your CRM automatically.
Is cold email legal?
Cold email is legal in most jurisdictions when done properly — with a clear sender identity, a physical address, an unsubscribe mechanism, and only targeting business contacts in a B2B context. Always include an opt-out and comply with CAN-SPAM, GDPR, or CASL as applicable to your audience.
How many emails can I send per day with Lemlist?
Lemlist recommends 50-100 emails per day per mailbox to maintain healthy deliverability. You can connect multiple mailboxes to scale volume while keeping per-account sending at safe levels.
Does Lemlist support LinkedIn automation?
Yes. Lemlist supports LinkedIn steps including connection requests, messages, and profile views as part of multi-channel sequences. LinkedIn steps require the Lemlist LinkedIn Chrome extension to be installed.
Can I A/B test in Lemlist?
Yes. Lemlist supports A/B testing for email subject lines and body copy. You can split your audience and see which version drives higher open and reply rates, then use the winning version going forward.
How does Lemlist handle unsubscribes?
Lemlist automatically adds an unsubscribe link to your emails and manages an opt-out list. Once a contact unsubscribes, they're excluded from all future campaigns across your workspace. You can also manually add contacts to a global blacklist.