Narayani Iyear

Narayani Iyear

Content Marketer

Content marketer with 3 years of experience helping B2B SaaS companies grow through SEO-driven content. Skilled in creating blogs, thought leadership, and product-led growth assets across sales, AI, IT, HR, and digital transformation.

74 articles

All articles
Challenger Sales Model: A Complete Guide 2026

Challenger Sales Model: A Complete Guide 2026

Imagine walking into a deal where ten stakeholders have already researched your competitors. They don’t need small talk; they need someone who will cut through noise, challenge assumptions, and show...

Narayani Iyear
Narayani IyearOct 1, 2025
Gap Selling: A Complete Guide for Sales Teams in 2025

Gap Selling: A Complete Guide for Sales Teams in 2026

💡TL;DR This guide explains what Gap Selling is, how it works, and why it helps sales teams close more deals. You’ll learn the key stages: current state, future state, and the gap between them.

Narayani Iyear
Narayani IyearSep 30, 2025
10 Proven Lower Funnel Marketing Tactics for SaaS

10 Proven Lower Funnel Marketing Tactics for SaaS

Picture this: your sales team just finished a killer demo, the prospect nodded at all the right moments, and they even asked about pricing. Then... radio silence. Sound familiar? You're not alone.

Narayani Iyear
Narayani IyearSep 18, 2025
How to Screen Record on Mac?

How to Screen Record on Mac?

Are you trying to screen record on a Mac? Whether you’re creating training guides for employees, explainer videos for customers, or quick feedback for your team, you’re in the right place.

Narayani Iyear
Narayani IyearSep 18, 2025
How to Screen Record on Windows?

How to Screen Record on Windows?

Ever tried explaining a process in a long email or chat message, only to realize a quick recording would’ve been faster and clearer? Whether you’re training a teammate, reporting a bug, or sharing...

Narayani Iyear
Narayani IyearSep 17, 2025
Top 12 Video Capture Software in 2026

Top 12 Video Capture Software in 2026

Think about the last time you tried to explain something at work. Maybe it was walking a colleague through a new tool, showing a customer how a feature works, or onboarding a new hire.

Narayani Iyear
Narayani IyearSep 16, 2025
The Ultimate SaaS Implementation Guide for 2025

The Ultimate SaaS Implementation Guide for 2026

Every year, businesses invest billions in SaaS solutions that never reach their potential. The numbers are staggering: 49% of SaaS licenses go completely unused, costing the average enterprise over...

Narayani Iyear
Narayani IyearSep 15, 2025
15 Customer Onboarding Metrics and KPIs to Track in 2026

15 Customer Onboarding Metrics and KPIs to Track in 2026

Customer onboarding is critical to product adoption, retention, and long-term growth, but only if it’s working. Tracking onboarding metrics gives you the visibility to see where users succeed...

Narayani Iyear
Narayani IyearSep 4, 2025
What is a Demo Center? (4 Real-world examples)

What is a Demo Center? (4 Real-world examples)

Most B2B teams don’t lose deals because of a weak product. They lose because buyers never get to experience the real value. Long calls and slide decks slow things down, while modern buyers want...

Narayani Iyear
Narayani IyearSep 2, 2025
AI Onboarding: 9 Ways to Use AI for Customer Onboarding

AI Onboarding: 9 Ways to Use AI for Customer Onboarding

Onboarding plays a major role in whether a user becomes a long-term customer or drops off after their first session. In fact, 63% of customers say a company’s onboarding experience influences their...

Narayani Iyear
Narayani IyearAug 21, 2025
10 Best Client Onboarding Solutions in 2026

10 Best Client Onboarding Solutions in 2026

đź’ˇ86% of customers say that they would be more likely to stay loyal to a business if they knew that they would have access to educational and welcoming onboarding content post-sale.

Narayani Iyear
Narayani IyearAug 20, 2025
Business Process Transformation: A Complete Guide

Business Process Transformation: A Complete Guide

Your sales team loses deals because quotes take two weeks to approve. Customer service spends more time transferring calls than solving problems. New employees quit within months because basic tasks...

Narayani Iyear
Narayani IyearAug 14, 2025
12 Proven Strategies to Improve Knowledge Retention

12 Proven Strategies to Improve Knowledge Retention

Picture this: Your star software engineer just gave two weeks' notice. She's the only person who knows how the legacy integration works, the one who troubleshoots the trickiest customer issues, and...

Narayani Iyear
Narayani IyearAug 8, 2025
Hands‑on Training: An Ultimate Guide

Hands‑on Training: An Ultimate Guide

Are you still finding new ways to drive product adoption among customers? Or constantly repeating internal processes to employees who never seem to retain them? Here’s the hard truth: the problem...

Narayani Iyear
Narayani IyearAug 5, 2025
Process Standardization: A Complete Guide 2025

Process Standardization: A Complete Guide 2026

Your team is smart. Capable. Motivated. But somehow, the same questions keep popping up. Where's the onboarding checklist? How do we escalate this bug? What's the handoff process after a demo? These...

Narayani Iyear
Narayani IyearJul 10, 2025
How to Deliver High-Impact Technical Demos?

How to Deliver High-Impact Technical Demos?

Aspect Live Technical Demo Sandbox Supademos Setup & Maintenance Requires days of engineering work and ongoing maintenance cycles. Records in minutes with instant updates via visual editor.

Narayani Iyear
Narayani IyearJul 10, 2025
Narayani Iyear | Supademo Blog